HomeMy WebLinkAboutOrd 18741
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ORDINANCE NO. 1874-2012
ORDINANCE OF THE CITY OF BURLINGAME AMENDING TITLE 22 OF THE BURLINGAME
MUNICIPAL CODE (SIGN CODE) TO REFLECT NEW ZONING DISTRICTS WITHIN THE DOWNTOWt
SPECIFIC PLAN, TO ADD A MAXIMUM SINGLE SIGN SIZE IN CERTAIN COMMERCIAL DISTRICTS
AND AMENDING CHAPTER 25.33 OF THE MUNICIPAL CODE (ZONING CODE) TO CORRECT
NUMBERING OF PERMITTED USES IN THE HMU DISTRICT
The CITY COUNCIL OF THE CITY OF BURLINGAME does hereby ordain as follows:
Section 1. In 2010, the City Council adopted the Burlingame Downtown Specific Plan to provide
a framework for future development within the downtown area. In 2011, City Council adopted an
ordinance which created new zoning districts within the downtown area. This ordinance would revise the
sign code to include these new zoning districts within the current sign code regulations, and would add a
limitation on single sign size in certain commercial districts. In addition, this ordinance corrects the
numbering of the permitted uses in the HMU zoning district, one of the new zoning districts in the
downtown area.
Section 2. The revisions to the sign code do not substantially change the sign regulations for the
Downtown area, and the proposed changes to the sign code are Categorically Exempt from review
pursuant to the California Environmental Quality Act (CEQA), per Section 14305 of the CEQA Guidelines,
which states minor alterations to land use limitations are exempt from environmental review.
Section 3. Chapter 22.14 is amended to read as follows:
Chapter 22.14
C-1, BAC, DAC, CAC AND CR DISTRICT REGULATIONS
Sections:
22.14.010 Permitted signs.
22.14.020 Prohibited signs.
22.14.030 Sign area and placement for wall signs, awning signs, and projecting signs.
22.14.040 Number.
22.14.050 Freestanding monument signs.
22.14.060 Illumination requirements.
22.14.070 Additional criterion.
22.14.010 Permitted signs.
Awning'
signs, freestanding monument signs, projecting signs and wall signs are permitted in the
C-1, BAC, DAC, CAC and CR districts, as specified in this chapter and as described in Chapters 22.26,
22.34, 22.42 and 22.48, subject also to the size, number and height regulations specified in this chapter.
S:IREPORTS1Code Amendments12012 Amend Sign CodelDraft Ordinance -Amend Sign Code. doc
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22.14.020 Prohibited signs.
In addition to the signs specified in Chapter 22.40, Prohibited Signs, pole signs are prohibited.
22.14.030 Sign area and placement for wall signs, awning signs, and projecting signs.
(a) The maximum total sign area for wall signs, projecting signs and awning signs allowed o
each building frontage shall be determined based on the length of the building frontage and calculated in
accordance with the following table:
Building Frontage Length Maximum Total Sign Area
50 feet or less
51 feet to 100 feet
101 feet to 150 feet
Over 150 feet
for Building Frontage
60 square feet
120 square feet
180 square feet
200 square feet
(b) Wall signs shall be permitted on any designated frontage subject to the sign area
limitations listed above and the placement requirements listed in Chapter 22.48.
(c) The maximum height of wall signs shall be limited to the height of the signable area of
wall face as defined in Section 22.04.520.
(d) When located below twenty-four (24) feet in height, awning signs and projecting signs, in
accordance with the regulations stated in Chapters 22.26 and 22.42, shall be permitted as well as wall
signs.
(e) Any single sign on any frontage shall not exceed 60 square feet in area.
22.14.040 Number.
There shall be no more than five (5) signs for each building frontage.
22.14,050 Freestanding monument signs.
(a) One two-sided freestanding monument sign shall be permitted on a parcel frontage of
one hundred (100) feet or greater based on the following criteria and subject to the standards of Chapter
22.34. Two (2) two-sided freestanding monument sign shall be permitted on a parcel frontage of at least
three hundred (300) feet based on the following criteria and subject to the standards in Chapter 22.34.
Three (3) two-sided freestanding monument signs shall be permitted on a parcel frontage of four hundred
(400) feet or greater based on the following criteria and subject to the standards in Chapter 22.34.
S:IREPORTSICode Amendments12012 Amend
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CodelDraR Ordinance
-Amend Sign Code.doc
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Street on which
Parcel
Maximum Height
g
Maximum Sign Area per
Monument
Sign
for
Parcel
Frontage is
Frontage
Located
Broadway
8 feet
50 square feet per side
100 square
feet
total
sign area
200 square
feet
of total sign
California Drive
12 feet
100 square feet per side
area
EI Camino Real
12 feet
100 square feet per side
200 square
feet
total
sign area
Howard Avenue
8 feet
50 square feet per side
100 square
feet
total
sign area
Rollins Road
8 feet
50 square feet per side
100 square
feet
total
sign area
Trousdale Drive
12 feet
100 square feet per side
200 square
feet
total
sign area
All Other Streets
5 feet
30 square feet per side
60 square feet total sign area
(local)
(b) Monument Sign Incentive. In order to promote monument signs in this district, two-sided
monument signs are considered to be a single sign and in measuring total sign area, only one side of the
sign is included in the calculation.
(c) Freestanding monument signs are prohibited on parcels with a parcel frontage of less
than one hundred (100) feet.
22.14.060 Illumination requirements.
(a) A permanent sign may be non -illuminated, illuminated by internal, internal indirect, or
external indirect illumination. Consistency with Section 22.08.110 is required. Signs that are externally lit
shall be illuminated only with steady, stationary, down -directed, and shielded light sources directed solely
onto the sign.
(b) A sign may not be animated, have changeable copy or have flashing illumination.
(c) Awning signs shall not be internally illuminated.
22.14.070 Additional criterion.
In addition, up to a total of six (6) signs per parcel, not to exceed three (3) feet in height and no
larger than three (3) square feet each, located at driveway entrances and within parking areas shall be
exempt from the total square footage calculation.
Section 4. Chapter 22.16 is amended to read as follows:
Chapter 22.16
C-2 AND CAR DISTRICT REGULATIONS
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Sections:
22.16.010 Permitted signs.
22.16.020 Prohibited signs.
22.16.030 Sign area and placement forwall signs, awning signs, and projecting signs.
22.16.040 Number,
22.16.050 Freestanding signs.
22.16.060 Illumination requirements.
22.16.070 Changeable copy signs.
22.16.080 Additional criterion.
22.16.010 Permitted signs.
Awning signs, changeable copy signs,
freestanding monument signs, projecting signs and wall
signs are permitted in the C-2 and CAR districts,
as specified in this chapter and as described in Chapti
22.267 22.34, 22.42 and 22.48, subject also to
the size, number and height regulations specified in this
chapter.
22.16.020 Prohibited signs.
All signs specified in Chapter 22.40, Prohibited
Signs, are prohibited.
22.16.030 Sign area and placement for wall
signs, awning signs and projecting signs.
(a) The aggregate total sign area
for wall signs, projecting signs and awning signs allowed
on each building frontage shall be determined
based on the length of the building frontage calculated in
accordance with the following table:
Building Frontage Length
Maximum Total Sign Area Per Building
Frontage
50 feet or less
51 to 100 feet
101 to 150 feet
I Over 150 feet
150 square feet
300 square feet
450 square feet
500 square feet
(b) Wall signs shall be permitted on any building frontage subject to the sign area limitations
listed above and the placement requirements listed in Chapter 22.48.
(c) The maximum height of wall signs shall be limited to the height of the signable area of th
wall face as defined in Section 22.04.520.
S:IREPORTSICode Amendments12012 Amend Sign CodelOraft Ordinance -Amend Sign Code.doc
February 22, 2012/Revised Mamh 15, 2012
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(d) When located below twenty-four (24) feet in height, awning signs and projecting signs, in
accordance with the regulations stated in Chapters 22.26 and 22.42, shall be permitted as well as wall
signs.
22.16.040 Number.
There shall be no more than five (5) signs for each building frontage.
22.16.050 Freestanding signs.
In addition to the wall, awning and projecting signs allowed in Section 22.16.030, the following
freestanding signs shall be permitted as follows:
(a) Monument Signs:
(1) One two-sided freestanding monument sign shall be permitted on a parcel frontage of at
least one hundred -fifty (150) feet based on the following criteria and subject to the standards in Chapter
22.34. Two (2) two-sided freestanding monument signs shall be permitted on a parcel frontage of at least
three hundred (300) feet based on the following criteria and subject to the standards in Chapter 22.34.
Three (3) two-sided freestanding monument signs shall be permitted on a parcel frontage of four hundred
(400) feet or greater based on the following criteria and subject to the standards in Chapter 22.34.
Street on which Parcel
Frontage is Located
Maximum Height
Maximum
Sign Area for
a Monument Sign
Broadway
12 feet
50
square
feet
per
side
100 square feet total area
California Drive
12 feet
50
square
feet
per
side
100 square feet total area
Rollins Road
8 feet
50
square
feet
per
side
100 square feet total area
All other Streets (local)
5 feet
30
square
feet
per
side
60 square feet total area
(2) Monument Sign Incentive. In order to promote monument signs in this district, two-sided
monument signs are considered to be a single sign and in measuring total sign area, only one side of the
sign is included in the calculation.
(3) Freestanding monument signs are prohibited on a parcel frontage of less than one
hundred-fMy
(150) feet in length.
(b) Pole Signs.
(1) One freestanding pole sign shall be permitted on each parcel frontage of at least one
hundred -fifty (150) feet on the following streets and subject to the following criteria. Two (2) freestanding
pole signs shall be permitted on each parcel frontage of at least three hundred (300) feet on the following
streets and subject to the following criteria:
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Street on which Parcel
Maximum Height
Maximum Sign Area of Each Pole Sign
Frontage is Located
each side shall
be counted
Broadway
25 feet
150 square feet per side
300 square feet total
are prohibited on parcel
frontages less than one hundred -fifty (150) feet in
sign area
California Drive
25 feet
150 square feet per side
300 square feet total
sign area
Rollins Road
25 feet
150 square feet per side
300 square feet total
sign area
(2)
There shall
be no incentive for pole
signs; a pole sign shall be counted as two signs, and
each side shall
be counted
in the total sign area.
(3)
Pole signs
are prohibited on parcel
frontages less than one hundred -fifty (150) feet in
length.
22.16.060 Illumination requirements.
(a) A permanent sign may be non -illuminated, illuminated by internal, internal indirect or
external indirect illumination. Consistency with Section 22.08.110 is required. Signs that are externally lit
shall be illuminated only with steady, stationary, down -directed, and shielded light sources directed solely
onto the sign.
(b) A sign may not be animated or have flashing illumination.
(c) Awning signs shall not be internally illuminated.
22.16.070 Changeable copy signs.
A portion of a monument or freestanding pole sign may include changeable copy, subject to
Chapter 22.28.
22.16.080 Additional criterion.
In addition, up to a total of six (6) signs per parcel, not to exceed three (3) feet in height and no
larger than three (3) square feet located at driveway entrances and within parking areas shall be exempt
from the total square footage calculation.
Section 5. Chapter 22.18 is amended to read as follows:
Chapter 22.18
ECN, TW, HMU, BMU AND MMU DISTRICT REGULATIONS
Sections:
22.18.010 Permitted signs.
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22.18.020 Prohibited signs.
22.18.030 Sign area and placement for wall signs, awning signs, and projecting signs.
22.18.040 Number,
22.18.050 Freestanding monument signs.
22.18.060 Illumination requirements.
22.18.070 Additional criterion.
22.18.010 Permitted signs.
Awning signs, freestanding monument signs, projecting signs and wall signs are permitted in the
ECN, TW, HMU, BMU and MMU Districts, as specified in this chapter and as described in Chapters
22.26, 22.34, 22.42 and 22.48, subject also to the size, number and height regulations specified in this
chapter.
22.18.020 Prohibited signs.
In addition to the signs specified in Chapter 22.40, Prohibited Signs, pole signs are prohibited.
22.18.030 Sign area and placement for wall signs, awning signs and projecting signs.
(a) The maximum total sign area for wall signs, projecting signs and awnings signs allowed
on each building frontage shall be determined based on the length of the building frontage calculated in
accordance with the following table:
Building Frontage Length
Maximum Total Sign Area
50 feet or less
51 feet to 100 feet
101 feet to 150 feet
Over 150 feet
per Building
Frontage
60 square feet
120 square feet
180 square feet
200 square feet
(b) Wall signs shall be permitted on any building frontage subject to the sign area limitations
listed above and the placement requirements listed in Chapter 22.48.
(c) The maximum height of wall signs shall be limited to the height of the signable area of th
first two (2) stories or twenty-four (24) feet of wall face, whichever is less, as defined in Section 22.04.50(
(d) Awning signs and projecting signs, in accordance with the regulations stated in Chapters
22.26 and 22.42 shall be permitted instead of wall signs and shall be limited to the first two stories or
twenty-four (24) feet in height, whichever is less.
(e) Any single sign on any frontage shall not exceed 60 square feet in area.
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22.18.040 Number.
There shall be no more than five (5) signs for each building frontage.
22.18.050 Freestanding monument signs.
(a) In addition to the wall, awning and projecting signs allowed in Section 22.18.030, one
two-sided freestanding monument sign shall be permitted on a parcel frontage of at least one hundred -
fifty (150) feet based on the following criteria and subject to the standards in Chapter 22.34.
Street on which Parcel
Maximum Height
Maximum
Sign Area
of Monument
Sign
Frontage is Located
California Drive
8
feet
50 square
feet
per
100
square
feet total
side
sign
area
EI Camino Real
8
feet
50 square
feet
per
100
square
feet total
side
sign
area
Howard Avenue
8
feet
50 square
feet
per
100
square
feet total
side
sign
area
Magnolia Avenue
8
feet
50 square
feet
per
100
square
feet total
side
sign
area
Murchison Drive
8
feet
50 square
feet
per
100
square
feet total
side
sign
area
Trousdale Drive
8
feet
50 square
feet
per
100
square
feet total
side
sign
area
All Other Streets (local)
5
feet
30 square
feet
per
60 square feet total
side
sign
area
(b) Monument Sign Incentive. In order to promote monument signs in this district, two-sided
monument signs are considered to be a single sign and in measuring total sign area, only one side of the
sign is included in the calculation.
(c) Freestanding monument signs are prohibited on parcels with a parcel frontage of less than one
hundred -fifty (150) feet in length.
22.18.060 Illumination requirements.
(a) A permanent sign may be non -illuminated, illuminated by internal, internal indirect or
external indirect illumination. Consistency with Section 22.08.110 is required. Signs that are externally lit
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shall be illuminated only with steady, stationary, down -directed, and shielded light sources directed solely
onto the sign.
(b) A sign may not be animated, have changeable copy or have flashing illumination.
(c) Awning signs shall not be internally illuminated.
22.18.070 Additional criterion.
from the total square footage calculation.
Section 6. Section 22.48.020 of Chapter 22.48 is amended to read as follows:
22.48.020 Signable area.
(a) Wall signs shall only be erected within areas that are signable area as defined in Chapter
22.04. The maximum area of the signage allowed is restricted by the total sign area designated for each
frontage in each zoning district. The signable area(s) on each fagade of the building that has frontage on
a public street, right-of-way or parking lot shall be an area of the building fagade which does not contain
architectural features and windows.
(b) Sign area shall not exceed a maximum of eight (80) percent of the signable area and no
greater that fifty-five (55) percent of the vert
ical dimension of a designated sign band, and in no event
shall the sign area be greater than the maximum sign area specified by this title for the zoning district in
which the parcel is located.
Section 7. Section 25.33.020 of Chapter 25.33 is amended to read as follows:
25.33.020 Permitted uses.
The following uses are permitted in the HMU District:
(a) Retail uses which achieve contiguous, pedestrian -oriented, retail frontage, such as drug,
liquor, variety stores, paint and hardware, apparel, accessory, stationery, florists, household furnishings,
and furniture;
(b) Personal services, such as barber and beauty shops, photographic studios, shoe repair,
and laundry and dry
cleaning services which do not include on-site processing;
(c) Business services, such as printing services, mailing services, and post office box
services;
(d) Hotels;
(e) Travel agencies;
(f) Government agencies;
S:IREPORTSICode Amendments12012 Amend Sign CodelDraft Ordinance -Amend Sign Code.doc
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In addition, up to a total
of six (6) signs per parcel, not
to exceed three (3)
feet in
height and no
larger
than three (3) square feet
located at driveway entrances
and within parking
areas
shall be exempt
from the total square footage calculation.
Section 6. Section 22.48.020 of Chapter 22.48 is amended to read as follows:
22.48.020 Signable area.
(a) Wall signs shall only be erected within areas that are signable area as defined in Chapter
22.04. The maximum area of the signage allowed is restricted by the total sign area designated for each
frontage in each zoning district. The signable area(s) on each fagade of the building that has frontage on
a public street, right-of-way or parking lot shall be an area of the building fagade which does not contain
architectural features and windows.
(b) Sign area shall not exceed a maximum of eight (80) percent of the signable area and no
greater that fifty-five (55) percent of the vert
ical dimension of a designated sign band, and in no event
shall the sign area be greater than the maximum sign area specified by this title for the zoning district in
which the parcel is located.
Section 7. Section 25.33.020 of Chapter 25.33 is amended to read as follows:
25.33.020 Permitted uses.
The following uses are permitted in the HMU District:
(a) Retail uses which achieve contiguous, pedestrian -oriented, retail frontage, such as drug,
liquor, variety stores, paint and hardware, apparel, accessory, stationery, florists, household furnishings,
and furniture;
(b) Personal services, such as barber and beauty shops, photographic studios, shoe repair,
and laundry and dry
cleaning services which do not include on-site processing;
(c) Business services, such as printing services, mailing services, and post office box
services;
(d) Hotels;
(e) Travel agencies;
(f) Government agencies;
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(g) Grocery stores and markets;
(h) Financial institutions;
(i) Above the first floor only:
(1) Offices, including health services and real estate, with parking as required by Chapter
(2) Multifamily residential uses, including live/work, with an average maximum unit size of
one thousand two hundred fifty (1,250) square feet. Average maximum unit size is defined as the
maximum value allowed when averaging the square footage of gross floor areas of all residential units in
a project;
Q) Above and below the first floor only:
(1) Personal trainer and assessment businesses.
Section 8. This ordinance shall be published as required by law.
�I�M C) J
M yor
U
I, MARY ELLEN KEARNEY, City Clerk of the City of Burlingame, do hereby certify that the
foregoing ordinance was introduced at a regular meeting of the City Council held on the .1 t)rruay of
Agri 1 2012 and adopted thereafter at a regular meeting of the City Council held on the 7th day
of May , 2012, by the following vote:
AYES: COUNCILMEMBERS: BAYLOCK, BROWNRIGG, DEAL, KEIGHRAN, NAGE
NOES: COUNCILMEMBERS: NONE
ABSENT: COUNCILMEMBERS: NONE
fi (,
City Clerk
S:IREPORTSICode Amendments12012 Amend Sign CodelDraff Ordinance -Amend Sign Code.doc
February 22, 2012/Revised March 15, 2012