HomeMy WebLinkAbout866 Burlway Road - Staff ReportNovember 14, 1975
MEt'10 T0:
FROM:
C�ty Council
City Planner
SUBJECT: Appeal of Planning Commission Denial af Sign Permit for
Existing Roof Si�n at 866 Burlway Road
PR�SENT APPEAL
An existing roof sign at 866 Burlway Road had new copy added to ifi without a Building
Permit or Sign Permit in mid-October this year. During the foilowing week, the Chief
[3uilding Inspector informed the company leasing this sign, Fred Harvey, fnc. for
Airport P1arina Hotel, that a permit was r�equired for the new sign copy. On Octobe►- 28,
1975 an application for a Sign Permit was submitt�d to the Planning Commission by
Airport tlarina Hotel, with the I:nowledge of and consent.by the property owner,
Mr. Earl E. Svaanson.
At the Plannirg Commission Nearing tdovember 10, 1975 this application was denied 6-0
(one Commissioner absent). The present appeal is made by Mr. D. C. Johnson of Fred
Fiarvey with refererce to this denial.
BACKGROUND
The building at 866 Burlway Road was constructed approximately 20 years ago. In
March, 1962 an application was filed with the City by Swanson Construction Company
for a new 35'4" high pole si�n. The body of the sign was to be 32'6" long by 5'4"
tall (172 square feet in area . The height and size of the sign were necessary fior
the sign to be legible from the adjacent freeway, it was argued by Amco Sign Company
during the hearing.
Municipal Ordinance No.
of 20'. Ordinance No.
adjacent to freeways;"
business conducted, or
property."
618 (adopted 2-2�-56) limited pole signs to a maximum h�eight
621 (adopted 3-5-56) further prohibited "advertising displays
however, such a sign could be approvPd if it "advertised the
goods manufactured or produced, or services rendered upon the
The Planning Commission denied 4-2 (one Commissioner absent) this variance application
March 26, 1962 (Minutes of the Hearing, Exhibit A). No appeal to Council was made by
the applicant and property owner, Mr. Swanson.
In May, 1962 Amco Siyn Company requested a Building Permit for
Road. Ordinance No. 618 permitted roof signs, subject to their
the roof line. The Swanson building is approximately 22' tall
was proposed for its roof. The body of the sign was to be 20'
{20G square feet). As the request conformed to code, Building
May 18, 1962 (Exhibit 8).
a roof sign at 866 Burlway
not exceeding 20' above
and an 18' high
long by 10' high
Pe rm i t M-510 H�as
sign
issued
In November, 1969 Tia Maria re�eived a Special Permit from the Planning Commission to
operate a restaurant on Bayshore Highway. To increase the new restaurant's advertising
exposure, Tia Maria signed a lease with Earl Swanson for the existing roof sign at
866 Burlway Road. And fio conform to staff's interpretation of the code prohibition
on off premise advertising, Tia Maria extended the sign lease to include office space
in the buiiding. New copy for the sign was approved on ihis basis. That ministeriai
decision was not reviewed by the Planning Commissi�n.
�
8
-2-
The existing roof sign has recently been leased by ttie �,irport Marina Hotel, together
with 40Q square feet of office space. The lease runs from October 1, 1975 to
September 30, 1976. ihe 400 SF room at 866 Buriway is presently being used for dead
storage. Tt�e roof sign is presently advertising food and services c�nly available
900' away afi the hotei on Baysliore Highway.
Details of the present sign are as follows:
Sign area: 220 SF per face
Copy: (1) Airport ��larina liotet
(2) Reader board
(at 10/31/75 "Coffee Shop 6anquets"
and "Prime Rib Specials 4,95")
(3) Direction advice
("Next Ex i t' `)
Max. height: 42-1/2'
10'x20' plus "exit" sign (Exhibit C)
Approx. 120 SF
Approx. 80 SF
Approx. 20 SF
Illumination: Neo� Hours: "Alt times"
Pft�SENT S I GPd ORD I NANCE
Sec. 22.12.040 of the Sign Code states: "Any sign now or hereafter existing which no
tonger advertis�s a bona �ide business conducted or products sold on the premises
where the sign exists shall be taken down by the owner or tenant of the building ..."
Sec. 22.20.010(d) defines as a prohibited sign: "Signs carrying the advertising of
a person, product or service other than that of the occupant of ... the building to
which it is attached . . ."
Sec. 22.24.020 further prohibits advertising dispiays adjacent to a freeway if such
advertising is designed to be viewed primarily from the freeway, not a local road.
This would appear to be true for this sign.
Finally, Ordinance No. 1023, adopted December 2, 1974, defines and prohibits roof signs.
SUMMARY
After reviewing the above, fihe Planning Commission found that the present Airport
Marina advertising on the roof sig� at 866 Burlway Road does not reflect goo�s or
services available at that address (Sec. 2?_.20.010(d)); and that in its present form
it is a prohibited advertising display next to a freeway (Sec. 22.24.020}. The
application was therefore denied unanimously.
WMS/JRY/s
Attachments
G�IJ a %2L �� ����%
Y
Wayne M. Swan
EXHIBIT A
Minutes of P.C. Hearing
March 26, 1�62
Fio SWAPiSON CO�ISTRUC'PION CO'�IPA'tI�' ST?2? VA}3IAiICE DE �;I^.�.be
!►u npplication fiied by Swanson Construct2en Co�psnJ roq_ues ted a
varisnco i:o perr�ii: construcL-�on oP a frFe stanait�g sign maasuring
35 £oat„ L. inehas, f'rom �,round �.evoi �:o tha tiop oP tho sign, on
�roport� locat�d A� �iGO Bu�lwa;� R�ado
/
°' Ordinance 2To, 6iS, Sec�tS.on ].861s estab:lishes a 2Q Pc�o'� hoight liu�ts�
t1.o�a�
A oo:nmuniaat9.on �"r. ara tha� a�apl2can� aatea 2f.az�ah 6, 1962, advlsed th�ti
Amoo SS�n Company oF Pelo A1�o Las bean omployed �;o eroct a sign oa
tho px�opers:,y which wi��. provgdo adQ�u�t� 3dan�ifica�icn. `i'ho cos�ra�-zi-
at��4on s i;atod ihat to 0o road fror� �ho PA oewA,y ths s ign �houZd '�
hibh enough to be visi.Ule ab�:^� L-ho �ree iine and ��ave thc� buildin��
2Au6o . .
T'Jr� �'oifing oP hmco Sign Cor�pa.n9 �re� in a��endance �o �epreyent tchs
� appl�cent. T:io. Co�rcmi.�33on �s�s advi.sc�d tha� �h9 proposod aign will
� bo AttiACtlpL� '(Gp 1:h� buildin, w�1.7,, �,r?1]. r5.so �t 2c�ast c�ight foe�
�, &bOPp tho rooi 1ino, and o�:tond 1.5 S'eot begonn �he builc�.z�g �� �•rith-
S.t� ono foot oP tns proper'cy Yine, L3Ltorinb iaill be re:aov�blo to
porm3t t��3 caor•ain; to ba changed. �1x3 si��� t•:i11 contain t�he f ir�n
. naMa And i.den-i.a.i':icuic:ton of tina .iirni�s activiL2ss, Typs of 2ou�eaing
anc2 tne�liod oi 11�i��3,ng woac do�crihedo
��r. , PTci�in� �tn�ed �Y�at t�ie presen� ui�n s•riZ1 bs renovod and thsro
.��ill n�t bs snv othor si�ns on tr.o puild:i._�g, .
Go�ni:�sior.�f� Lraunsr sta�od �hat iden{:i�`zc�tiQn signs aro a natu��ai_
par� 01 as� innust;x�xa1 aroa and pointed au� thai �•oof si�ns mAy- ris3
to �. lio3�hic o1' 20 i'eat, •
Co�cmissionar 1•i7oro sta�ed 1z3.s posi�io2� 2n appc�it;i�on 'co s2gns oi
. oxesseivo hoi�h� ��d sise, '.
� The 1'i�nn�ng Co��u..i,'�ant 31`8L`JC� icha� �hsz+o is Jus�3�icetio� -0n th� ro-
quesi: �o rap?a�o cha ox3.s�i±?g ei�n w.t�i1 a r��� s�ar_c;�?� si�n, '�-�ot,�
ovQ�, tn� goin'c of concei=n in tho p��oso±�t ap�'ica�ion c•.oi�id app��u
• �O b0 t110 ?13i,TBi Ui T?i'��OC �"�OYI �5 i G0'G pC�OZl� 'i,t2^-„ }Ji.1x�G].31� i.0 2.t: �i�2C�
�'reoway irair^iea Tha p�ivi?e�3 ox" idenui�ica�ion or ad�eri;isir�
ounnot- be de?23oci �o busiazess but th��o A�o co�i:rols to be er,ePcisede
Tiio P�an�-�ir�� Ca�su� ��nt �ecQZled t-hs c3�y � s egrocrea� �a� �h the S �u �e
o£ CeliP.or•:�ic CO21C9Z'Y1311�,* �'� eez•ra� ^:?.�r_� e Hs 3 �a�o3 "rre p�omi�cd the
Sf;a�o oi Cn3.�Po��x�a�. 3t you da the lazrascapi�l�;, t•r�, �,:*ill l:eap �hs
gigns da;�•n"� �I'�'J a].t-�Y3Y112S�; Cctisul�a.r.ic y�s�ec �ha� :5nera �� is posQibls
. • to con�r•o1. tho oA�ns, �his mus� bo e�one,
The Chair 9.nvi.tod common�s from t:�� i'3.00r. ihere being nono, �
mot2on tiras incsoduc�d by Comsai99�.G.cr B.rauns�, seco-r�deci ir,� Comr.�asionse
Y7orbar�r, approaiizg StJ�nso� Construc�3on Comna.ng etpplica�ion i'or $
varianco �o per�.i� conatruc�3on af a�zgn 3n accardanco wiL-h Lne plsn
�rubm.3t;;ed,
The raotion iaas deaZarod daf'oa�od on tho Pollowing rol.I cal7. votis:
AYES: CON�2TSSSONERS: �rauns�, 2dorbor.s
' NOES: COM,iISSIO.;L':;Sg C3stulli, Ld.•rardg, Kir.diga Moore
/�BSLTIT COi�:�4ISSI0P;ERS: Stivers . % -.
P3�, ATei�ing was 3n�t�rueted by the Ci�y Attiorney t��t an gppea2 From
�he doc3sio:� of th� Plann3ng Coirmi2ssion must bo fiZed with the Citp
Counai.l within fivo dnys P:om tho dato of tho Co�ission iaeeting.
7'ho hetxring was thoraafter doalarsd concZuded,
- .,.`, _ , - - -- -- . - - � --_...
�U1LDivG I��ISPECTlON DEPARTMENT A P P L I C A T I O N F � R
�iTY�Or �U�f�ii�G�ME ���L.D�i�$G P�R�IT
APPIICAN7 (PLEASE PRINT CLEARLY) C L A S S O I' W O R I{ .31c�g. 7_Unc Sccback lll�ig. Pcrmit No.
., - Front Sidc �� �'� `
W Name G.'�.t t S w/�l� .J 0 it/ Ncw Demolish ���•
� n�dress � �- �= /3 V , � L �' � � �Itcrati��n Repair -
District Da Issucd
� Cit �'L. I'e1.No. Adclicion Movin
r � � -� �� "�/,ti� (;" � ��� / Y
�-.. � Namc L1sc of I?:iilcling -
��^ ------ VALUAT'ION uid • r•�� S G
j Audress Sizc of I3uilcling �,.
LJ Ciry No. oE Rooms No. of Pamilics G L
x l ��
{� S""` Tcl. No. No. of I�loors Sizc of Lut ��_ Total
�I.iccnse No.
:�a�:e ��+ ti L S/G /u � p `°. °` �'`',;5. LS° °f B'e�s. iVOTES AND REVISIONS ( Cont'd )
ON��n• on Lot Vow on C.ot
G �Address C c� i C-���v �e'v�vy[' (:/Lt�t�,i PI.ANS AND SPECII'ICATIONS
ti�— --- ---� - � �----- � ----_ _ ._ __ y _--- --
�, Ci,y �%�G (;> � LT ii SUF3i�1ITTED: Date
QSc,�e L C;�y Approvals: ��, •
V Liccnsc 1\0. i y 7 Z.�� I,irensc No.
-r�t. r.T�. ��+ : 3 / e Z
lild�;. Dcpt. Date
C Subdi��ision � ri �wry,�j � i \� �� j � ` .
`' ►�L — �!
<r iOC Na � lilk. No.
; � Sczeec � - � ',, �� � ��-` c >y.,� Fire Dept. Date
�
q Ncarest Cruss Street � 5�.1,�. `js,_ �
Planning
REQUIREll INFCjR�1ATION Depc. Dace
lisc ot Bai;ding
�O"""°`"' 1\TOTES AND RE JISIONS
D'sc� ict ( RI ecc. ) '
Ti:c 7.one '
'l'ypc of
Cons[rettion
Floor Area—htain I'i.
Floor Area—Accessory Bldg.
Total Ploor Arca
l�iambcr of Storics Tctal Height
IVantbcr of Li��in� Units
Fina1 Inspcction for Approval and a Cer-
.��:10; Lot tv hc Co��rrcd r,r�vts�otvs APPIiUV1:U: Date tificate of Occupancy musc be issued before
Fcont 1'ard J'etbael: froni Property I.inc
I hcreby ackno���le<i�;e that I have rcad this �uiIdin�; or structure is used.
Sidc Yard Scthack from Property Linc aprlicacion and tl:at the above statemencs
Rear Yard are corrccc. I a�;ree to comply R�ich all ordi- CERTIFICATE OP OCCUPANCY MUST BB
NcR• Co:scruccion Alccr. nances and laws rc�ulatin�; buildin� con- APPLIED FOR E3LfORE PINAL INSPECT'ION
Cha��Sc uf Occupanc�� from struC[ion ��nd zonin� ��clo�[cd by thc: City IS APPRCVED. .
— of I3urlin�;:imc znd tlie Statc of California.
Pcrmit rcquircci fr:�m Cit}� �n�;inccr for � Apl�ravc� I�UILDING INSF'TCTOR
conscruction on ar obstrtictivn of any U�VN1:It
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