HomeMy WebLinkAboutReso - CC - 024-1999RESOLUTION NO. 24-1999
RESOLUTION OF THE CITY COUNCIL OF
THE CITY OF BURLINGAME DECLARING ITS INTENTION
TO ESTABLISH 1999-2000 ASSESSMENTS FOR
THE BROADWAY AREA BUSINESS 1WROVEMENT DISTRICT
WHEREAS, pursuant to California Streets and Highways Code Section 36500 et sea., the
Broadway Area Business Improvement District was established for the purpose of promoting
economic revitalization and physical maintenance of this business district; and
WHEREAS, the Broadway Area Business Improvement District Advisory Board has filed
its 1998-1999 annual report and requested the Burlingame City Council to set the assessments for
the 1999-2000 year; and
WHEREAS, it appears that the Broadway Area Business Improvement District has provided
important services in enhancing the District and its businesses and properties,
NOW, THEREFORE, the City of Burlingame does hereby resolve, determine, and find as
follows:
1. The 1998-1999 annual report of the Broadway Area Business Improvement District
Advisory Board is approved.
2. The Burlingame City Council intends to levy an assessment for the 1999-2000 fiscal
year on businesses in the District, as the District is described in Ordinance No. 1461, to pay for
improvements and activities of the District.
3. The types of improvements and activities proposed to be funded by the levy of
assessments on businesses in the District are set forth in Exhibit "A", incorporated herein by
reference. These activities and improvements are without substantial change from those previously
established for the District.
4. The method, basis, and amounts for levying the assessments on all businesses within
the District are set forth in Exhibit 'B", incorporated herein by reference, and would remain the same
as those levied in the previous fiscal year.
5. New businesses shall not be exempt from assessment.
6. A public hearing on the proposed assessments for 1999-2000 is hereby set for May
1
3, 1999, at 7:00 p.m. before the City Council of the City of Burlingame, at the Council's Chambers
at 501 Primrose Road, Burlingame, California.
The Council will receive testimony and evidence at the public hearing, and interested
persons may submit written comments before or at the public hearing, or they may be sent by mail
or delivered to the City Clerk at 501 Primrose Road, Burlingame, CA 94010.
8. Oral or written protests may be made at the hearing. To count in a majority protest
against the proposed assessment for 1999-2000, a protest must be in writing and submitted to the
City Clerk at or before the close of the public hearing on May 3, 1999. A written protest may be
withdrawn in writing at any time before the conclusion of that public hearing. Each written protest
shall identify the business and its address, include a description of the business and the number of
employees. If the person signing the protest is not shown on the official records of the City of
Burlingame as the owner of the business, then the protest shall contain or be accompanied by written
evidence that the person is the owner of the business. Any written protest as to the regularity or
sufficiency of the proceeding shall be in writing and clearly state the irregularity or defect to which
objection is made.
9. If at the conclusion of the public hearing, there are of record written protests by the
owners of businesses within the District which will pay fifty percent (50%) or more of the total
assessments of the entire District, as to the proposed assessments for 1999-2000, no assessment for
1999-2000 shall occur. If at the conclusion of the public hearing there are of record written protests
by the owners ofbusinesses within the District which will pay fifty percent (50%) or more of the total
assessments of the entire District only as to an improvement or activity proposed, then that type of
improvement or activity shall not be included in the District for the 1999-2000 fiscal year.
10. Further information regarding the proposed assessments and changes and procedures
for filing a written protest may be obtained from the City Clerk at City Hall, 501 Primrose Road,
Burlingame, California, phone 650 - 696-7203. The annual report of the Business Improvement
District is on file and available at the Office of the City Clerk at 510 Primrose Road, Burlingame,
California.
11. The City Clerk is instructed to provide notice of the public hearing by publishing the
this Resolution in a newspaper of general circulation in the City of Burlingame in accordance with
the requirements of the Government and Streets & Highways Code and mailing them in accordance
with those requirements as applicable.
MAYOR
I, JUDITH A. MALFATTI, City Clerk of the City of Burlingame do hereby certify that the
foregoing Resolution was introduced at a regular meeting of the City Council on the 5th day of APRIL
1999, and was adopted thereafter by the following vote:
AYES: COUNCILMEMBERS: GALLIGAN, JANNEY, KNIGHT, O'MAHONY, SPINELLI
NOES: COUNCILMEMBERS: NONE
ABSENT: COUNCILMEMBERS: NONE
CITY CLE
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EXHIBIT A
TYPES OF IMPROVEMENTS AND ACTIVITIES PROPOSED TO BE FUNDED
BY THE LEVY OF ASSESSMENTS
1) Streetscape Beautification, Seasonal Decorations, and Public Arts Programs
a. Erect a district sign on El Camino Real
b. Place kiosks for posting local events, public information, local business
information, and for relocation of newspaper racks.
C. Place benches along Broadway.
d. Seasonal street plantings of flowers.
e. Seasonal flags and banners and relocation of City signs.
f. Sidewalk enhancement and maintenance.
2) Business Recruitment and Retention
a. Shopper preference survey to determine most desired new businesses.
b. Develop strategy to fill commercial vacancies.
C. Small business assistance workshops.
3) Parking
a. Create more effective directional signage to lots.
b. Sponsor parking maps and/or directories.
C. Annual contribution to parking facility development and maintenance fund_
4) Commercial Marketing, Public Relations, and Advertising
a. Create cable TV and radio spots.
b. Produce seasonal direct mail pieces.
C. Organize special events throughout the year.
5) Shuttle
Establish a people mover system between the area and the hotel district, to be funded on a
cooperative cost sharing basis.
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BROADWAY AREA BUSINESS IMPROVEMENT DISTRICT
ASSESSMENT BASIS*
BUSINESS TYPE
RETAIL &
RESTAURANT
SERVICE
PROFESSIONAL
FINANCIAL
NO. OF STAFF ** ANNUAL ASSESSMENT
4+
----------------------
$450
-----------------------------
1 - 3
$300
3+
$250
1 - 2
$150
3+
$200
1 - 2
$150
NA
$500
* ----- Amount shown is annual total
* * --- Staff means any persons working (full time or full time
equivalency) including owners, partners, managers,
employees, family members, etc.
Business Definitions (Burlingame Municipal Code § 6.52.010):
Retail ❑ Businesses that buy and resell goods. Examples are clothing stores, shoe
stores, office supplies, etc.
Restaurant ❑ Selling prepared food and drink.
Service ❑ Businesses that sell services. Examples are beauty and barber shops, repair
shops that do not sell goods, contractors, auto shops, etc.
Professional ❑ Includes engineering firms, architects, attorneys, dentists, optometrists,
physicians, realtors, insurance offices, etc.
Financial ❑ Banks, savings and loans, household finance companies, etc.
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