HomeMy WebLinkAboutOrd 2018CITY OF BURLINGAME
ORDINANCE NO. 2018
AN ORDINANCE OF THE CITY COUNCIL OF THE CITY OF BURLINGAME AMENDING CHAPTER
6.55, “SAN FRANCISCO PENINSULA TOURISM MARKETING DISTRICT,” OF TITLE 6 OF THE
BURLINGAME CITY CODE FORMING THE SAN FRANCISCO PENINSULA TOURISM MARKETING
DISTRICT; CEQA DETERMINATION: EXEMPT PURSUANT TO STATE CEQA GUIDELINES
SECTIONS 15378 AND 15061(b)(3)
WHEREAS, in 2001, the San Mateo County Tourism Business Improvement District (SMCTBID)
was formed pursuant to the Parking and Business Improvement Area Law of 1989 (Streets & Highways
Code section 36500 et. seq.) (89 Law) by Ordinance No. 1648; and
WHEREAS, the City of Burlingame (City), San Mateo County/Silicon Valley Convention and Visitors
Bureau dba The San Francisco Peninsula (SFP), and San Mateo County lodging businesses seek to
modernize the SMCTBID by forming a new District, the San Francisco Peninsula Tourism Marketing District
(SFPTMD), pursuant to the Property and Business Improvement District Law of 1994 (Streets & Highways
Code section 36600 et seq.) (94 Law); and
WHEREAS, lodging businesses who will pay more than fifty percent (50%) of the proposed
assessment have petitioned the Council to form the SFPTMD; and
WHEREAS, included with the petitions was a Management District Plan (Plan) summary that
describes the proposed assessment to be levied on lodging businesses to pay for sales and marketing, and
other improvements and activities set forth in the Plan; and
WHEREAS, the assessed lodging businesses within the SFPTMD will receive a specific benefit from
the activities and improvements set forth in the Plan; and
WHEREAS, on May 15, 2023, at 7:00 PM at the City Hall, 501 Primrose Road, Burlingame, CA
94010, the Council adopted a Resolution of Intention, Resolution No. 049-2023 and a Resolution Requesting
Consent of participating cities and the County, Resolution No. 050-2023; and
WHEREAS, the public meeting and public hearing to consider the formation of the SFPTMD have
been properly noticed in accordance with Streets and Highways Code §36623; and
WHEREAS, on June 20, 2023, at 7:00 PM at the City Hall, 501 Primrose Road, Burlingame, CA
94010, the Council held a public meeting regarding the formation of the SFPTMD, and the Council heard
and received objections and protests, if any, to the formation of the SFPTMD and the levy of the proposed
assessment; and
WHEREAS, on July 5, 2023, the Council continued the public hearing regarding the formation of the
SFPTMD to the Council’s August 21, 2023, meeting at 7:00 p.m. at the City Council Chambers, 501 Primrose
Road, Burlingame, CA.; and
WHEREAS, on August 21, 2023, at 7:00 PM at the City Hall, 501 Primrose Road, Burlingame, CA
94010, the Council held the first reading of this Ordinance to form the SFPTMD and implement the levy of
assessments; and
WHEREAS, on September 5, 2023, at 7:00 PM at the City Hall, 501 Primrose Road, Burlingame,
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CA 94010, the Council held a public hearing regarding the formation of the SFPTMD and the Council heard
and received all objections and protests, if any, to the formation of the SFPTMD and the levy of the proposed
assessment. Following the receipt of all objections and protests and the adoption of the Resolution
of Formation, Resolution No. 120-2023, a second reading of this Ordinance to form the SFPTMD and levy
the assessments was heard; and
WHEREAS, the City Clerk has determined that there was no majority protest. A majority protest is
defined as written protests received from owners of lodging businesses in the formed SFPTMD which would
pay fifty percent (50%) or more of the assessments proposed to be levied. Protests are weighted based on
the assessment proposed to be levied on each lodging business; and
WHEREAS, pursuant to the Taxpayer Protection and Government Accountability Act (TPGAA), an
initiative certified eligible for qualification for the November 5, 2024, general election ballot, the proposed
assessment is an exempt charge as the SFPTMD is a tourism marketing district formed under the provisions
of the Property and Business Improvement District Law of 1994, as set forth in the Streets and Highways
Code §36600, et seq.; and
WHEREAS, the amount of the proposed assessment for the entire SFPTMD will total approximately
$10,336,711 in the first year. Pursuant to the TPGAA, the City has found the proposed assessment amount
is reasonable given the scope of services to be provided and shall not exceed the actual cost of providing
the SFPTMD services to the payors;
WHEREAS, adoption of this Ordinance does not diminish the legal effect of the adoption of the
Resolution of Formation; and
NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF BURLINGAME DOES HEREBY ORDAIN
AS FOLLOWS:
Section 1. Establishing Chapter. 6.55, “San Francisco Peninsula Tourism Marketing District,” of T itle 6 of
the Burlingame Municipal Code. Chapter 6.55, “San Francisco Peninsula Tourism Marketing
District,” of Title 6 of the Burlingame City Code is hereby established to read as follows:
6.55. 010. Establishment.
The City of Burlingame hereby creates the San Francisco Peninsula Tourism Marketing District
(SFPTMD), for a five (5) year life, beginning January 1, 2024, or as soon as possible thereafter, and
end five (5) years from its start date, under the provisions of the Property and Business Improvement
District Law of 1994, as set forth in the Streets and Highways Code of the state, Section 36600 et
seq.
6.55.020. Management District Plan.
The Management District Plan (Plan) dated August 14, 2023 is hereby adopted and approved.
6.55.030. Activities and Improvements; Findings.
The activities to be provided to benefit lodging businesses in the SFPTMD will be funded by the levy
of the assessment. The revenue from the assessment levy shall not be used: to provide activities
that directly benefit businesses outside the SFPTMD; to provide activities or improvements outside
the SFPTMD; or for any purpose other than the purposes specified in this Ordinance, the Resolution
of Intention, the Resolution of Formation, and the Plan. Notwithstanding the foregoing,
improvements and activities that must be provided outside the SFPTMD boundaries to create a
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specific benefit to the assessed lodging businesses may be provided, but shall be limited to
marketing or signage pointing to the SFPTMD.
1.The City Council finds as follows:
a.The activities funded by the assessment will provide a specific benefit to assessed
lodging businesses within the SFPTMD that is not provided to those not paying the
assessment.
b.The assessment is a charge imposed for a specific benefit conferred or privilege
granted directly to the payor that is not provided to those not charged, and which does
not exceed the reasonable costs to the local government of conferring the benefit or
granting the privilege.
c.The assessment is a charge imposed for a specific government service or product
provided directly to the payor that is not provided to those not charged, and which
does not exceed the reasonable costs to the local government of providing the service
or product.
d.Assessments imposed pursuant to the SFPTMD are levied solely upon the assessed
lodging business, and the lodging business owner is solely responsible for payment
of the assessment when due. If the owner chooses to collect any portion of the
assessment from a transient or customer, that portion shall be specifically called out
and identified for the transient or customer in any and all communications from the
business owner as the “SFPTMD Assessment” or “Tourism Assessment” as specified
in the Plan.
2.The assessments levied for the SFPTMD shall be applied toward sales and marketing
programs, and other improvements and activities as set forth in the Plan.
3.Assessments levied on lodging businesses pursuant to this Ordinance shall be levied on the
basis of benefit. Because the services provided are intended to increase room rentals, an
assessment based on gross short term sleeping room rental revenue is the best measure of
benefit.
6.55. 040. Reserved.
6.55.050. Bonds.
Bonds shall not be issued to fund the SFPTMD.
6.55.060. Boundaries.
The established SFPTMD includes all lodging businesses, existing and in the future, located within
the boundaries of the cities of Belmont, Brisbane, Burlingame, East Palo Alto, Half Moo n Bay,
Millbrae, Pacifica, Redwood City, San Bruno, San Carlos, San Mateo, South San Francisco, and the
unincorporated area of San Mateo County, as described in the Plan.
6.55.070. Assessments.
The annual assessment rate is one- and one-half percent (1.5%) of gross short-term sleeping room
rental revenue for lodging businesses with 5,000 square feet or more of dedicated meeting space,
and 0.75% for all other lodging businesses within the SFPTMD’s boundaries. Based on the benefit
received, assessments will not be collected on stays of more than thirty (30) consecutive days; stays
provided to airline cockpit and/or cabin crews pursuant to an agreement between a hotel and an
airline, which is in furtherance of or to facilitate such crews’ performance of their jobs for the airline,
including layovers between flights; employees of the state or federal government if room charges
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are paid directly by their employing agency and copies of official travel or ders are submitted as
applicable; and any properly credentialed officer or employee of a foreign government who is exempt
by reason of express provision of federal law or international treaty.
The assessments shall be used for the purposes set forth herein and any funds remaining at the end
of any year may be used in subsequent years in which the SFPTMD assessment is levied as long
as they are used consistent with the requirements set forth herein.
6.55.080. Collections.
The City of Burlingame shall be responsible for collecting the assessments on a monthly basis
(including any delinquencies, penalties and interest) from each lodging business located in the
boundaries of the SFPTMD. The City shall take all reasonable efforts to collect the assessments
from each lodging business.
6.55.090. Owners’ Association.
The Council through adoption of this Ordinance and the Plan, has the right pursuant to Streets and
Highways Code §36651, to identify the body that shall implement the proposed program, which shall
be the Owners’ Association of the SFPTMD as defined in Streets and Highways Code §36612. The
City Council has determined that SFP shall be the SFPTMD Owners’ Association. Pursuant to the
Plan, SFP shall create a SFPTMD Committee tasked with determining how SFPTMD funds are
spent, within the designated programs in the Plan, subject to final approval by the SFP Board. The
SFPTMD Committee shall include lodging business owners or representatives paying the SFPTMD
assessment. Passage of this Ordinance authorizes the City Council to contract with SFP to
administer the SFPTMD.
6.55.100. Annual Report.
SFP, pursuant to Streets and Highways Code §36650, shall cause to be prepared a report for each
fiscal year, except the first year, for which assessments are to be levied and collected to pay the
costs of the improvement and activities described in the report. The f irst report shall be due after
the first year of operation of the SFPTMD.
6.55.110. Amendments to Enabling Legislation.
The SFPTMD formed pursuant to this Ordinance shall be subject to any amendments to the
Property and Business Improvement District Law of 1994 (California Streets and Highways Code
§36600 et. seq.).
Section 2. Severability. If any section, subsection, sentence, clause or phrase or word of this
Ordinance is for any reason held to be unconstitutional, unlawful or otherwise invalid by a court of
competent jurisdiction, such decision shall not affect the validity of the remaining portions of this
Ordinance. The Council of the City of Burlingame declares that it would have passed and adopted
this Ordinance and each and all provisions irrespective of the fact that any one or more of said
provisions may be declared invalid or unconstitutional without regard to any such decision or
preemptive legislation.
Section 3. CEQA Determination. The City Council finds and determines this Ordinance is not a
project within the meaning of section 15378 of the CEQA Guidelines because it has no potential for
resulting in physical change in the environment, either directly or ultimately. In the event that this
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Ordinance is found to be a project under CEQA, it is subject to the CEQA exemption contained in
CEQA Guidelines section 15061(b)(3) because it can be seen with certainty to have no possibility
of a significant effect on the environment.
Section 4. Effective Date. This Ordinance of the City of Burlingame shall be effective thirty (30)
days after its passage, this Ordinance or a summary thereof, as provided in Government Code
Section 36933, shall be published at least once in a newspaper of general circulation published
and circulated in the City of Burlingame, along with the names of the Council voting for and against
its passage.
Section 5. Publication. The City Clerk is directed to publish this Ordinance in a manner as required
by law.
Section 6. Codification. Section 1 of this Ordinance shall be codified in the Burlingame Municipal
Code. Sections 2, 3, 4, 5, and 6 shall not be so codified.
I, MEAGHAN HASSEL-SHEARER, City Clerk of the City of Burlingame, certify that the foregoing
ordinance was introduced at a regular meeting of the City Council held on the 21st day of August
2023, and PASSED and APPROVED on the 5th day of September, 2023, by the following roll call
vote:
AYES:
NOES:
ABSENT:
ABSTAINING:
COUNCIL MEMBERS: BEACH, BROWNRIGG, COLSON, ORTIZ, STEVENSON
COUNCIL MEMBERS: NONE
COUNCIL MEMBERS: NONE
COUNCIL MEMBERS: NONE
ATTEST: _________________________________
Meaghan Hassel - Shearer, City Clerk
________________________________
Michael Brownrigg, Mayor
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