HomeMy WebLinkAboutAgenda Packet - LB - 1995.02.21 CDRLINGAME PUBLIC LIBRARY r BURLINGAME l
oard of Trustees Agendaebruary 21st, 1995 - 4:30pm A
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UNCAN ANNEX
SUGGESTED ACTION
CALL TO ORDER:
a
ROLL CALL:
BILLS: Approval
City Checks: $ 28,274.28
Special Fund: $ 910.00
Duncan Funds: $
MINUTES: Approval
CORRESPONDENCE & COMMUNICATIONS: Information
a. SAB Packet
b. Peninsula Community Foundation Report
c. News From The Capital
d. 1995 New Year's Resolutions
e. Letter: MacGibbon
f. Temporary Quarters Preliminary Plan
g. Letter: Robertson to Peninsula Community Foundation
h. Staff Recognition/Volunteer Recognition Background
i. Public Relations Master Plan
REPORTS: Information
a. City Librarian's Report
b. System Advisory Board- Cannon
UNFINISHED BUSINESS:
a. Duncan Trust Report Information
NEW BUSINESS:
a. Staff and Volunteer Recognition Request 4A/ 4') Action
ADJOURNMENT: ]
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Burlingame Public Library
Board of Trustees
Minutes
January 17th, 1995
Call To Order:
The meeting of January 17th, 1995 was called to order by President
Robertson at 4:30pm.
Trustees Present: Cannon, Dunbar, Herman, Robertson &Taylor
Trustees Absent: None
Staff Present: Alfred Escoffier,City Librarian
Judy Gladysz, Administrative Secretary
Others Present: Marti Knight, Mayor of Burlingame
Bills:
M/S/C (Taylor/Cannon) unanimously to approve the payment of City and
Special Fund checks.
Minutes of the Meeting of December 20th, 1994:
The Minutes were approved with the following correction: Ms. Bolton, on
behalf of the Burlingame Library Foundation, requested $7,000 from the Trustees,
not the Trustees Special Fund.
After the correction the Minutes were approved as written and ordered filed.
Correspondence and Communication:
Correspondence was mailed in the Trustee packets.
Reports:
City Librarian's Report:
Trustee Taylor asked Librarian Escoffier what part of the library collection he
had in mind to "store" during the temporary quarters portion of the library
reconstruction. He said the whole collection will not fit into temporary quarters
however he was not sure at that time which portion would be stored.
Tase I
`' 480 Primrose Road • Burlingame, CA 94010-4083 • (415) 342-1038 • Fax (415) 342-1948
Unfinished Business:
a. Foundation Request for Funds from Trustees Special Fund:
`.,. Trustee Taylor said she would rather see funds for the Foundation be
requested from the Duncan Trust rather that taken from the Trustees Special Fund.
She then made a motion to request $7,000 from the Peninsula Community
Foundation, from the Duncan Trust, for the purpose of giving the money to the
Burlingame Library Foundation for use as start-up funds. The motion was
seconded by Trustee Dunbar and passed with President Robertson's vote. Trustees
Cannon and Herman abstained.
New Business:
a. Design Development Review:
City Librarian Escoffier went over the newest plans for reconstruction and
explained the changes to the Board. Some discussion followed.
Adjournment:
The meeting of January 17th, 1995 was adjourned at 5:30pm. The next
regular Board meeting will be held on February 21st, 1995 at 4:30 in the Duncan
Annex.
Respectfully submitted,
Alfred H. Escoffier
City Librarian
Trustee Minutes January
2/6/95
Page 2
BURLINGAME
City Librarian's Report
February 21, 1994
"Something New is Building..."
Group 4/Architecture is continuing to finalize the Design Development pians.
This month we have refined office areas, restrooms, storage areas, and other utility
areas for maximum functionality. The Children's' Room has also been reworked to
open it more fully into one large area. Building and fire code issues have resulted in
some changes in exiting and traffic flow throughout the building.
"On the Move...." 130 Park Road!
The Temporary Quarters interior planning is nearly complete and we even have
our new address!! A space plan has been forwarded to the modular vendor for their
review.
Work on the space plan included architects from Group 4, our project manager
and library consultant Gloria Stockton. The 21,000 square foot space will house: all
children's services and collections; all reference services and collections; current
periodicals including minimal back runs to 2 years; and approximately 85% of our
adult collections in fiction and non-fiction; and most staff. Seating in the building
should be approximately 85, only 15 seats shy of our present building.
Collections earmarked for storage at this point include: all bound magazine
collections; some reference back run collections; most California and rare book
collections; and up to 15% of the adult non-fiction collections (perhaps as many as
20,000 volumes.) An off site location for storage is currently being sought. Collection
storage must be appropriately heated, humidity controlled, insect and rodent free and
relatively clean and dust free. Should our stored collections become mildewed, or
insect-infested, they could not be brought back into the main collections. Therefore,
the selection of a storage site will necessarily be a careful one.
Project Schedule
The City Council approved the library project schedule February 6th. The
revised schedule calls for moving the library out of the 480 Primrose building mid July
1995. We would plan to reopen 3 weeks later in the modular Temporary Quarters
480 Primrose Road 9 Burlingame, CA 94010-4083 • (415) 342-1038 • Fax (415) 342-1948
Library at 130 Park Road. There would then be a period of time staff can come back
into the building to complete move-out. Salvaging of architectural materials, review of
the building by contractors, hazardous waste removal, and contractor mobilization
would then take place over a period of months, with construction commencing after
the winter rains in early 1996. The move back into the new building is scheduled to
take place during the summer of 1997.
Public Relations Efforts
In an effort to keep the public fully informed of the progress of the library
building project, the Public Relations Committee has completed a Public Relations
plan. Competed in December, the plan is currently moving forward with a number of
tasks underway. A copy of the plan will be distributed.
Dynix System Update
The Dynix automated system is functioning well. PLAN system staff have
moved from the County Library to their new home at the San Mateo Community
College District Offices, near the College of San Mateo.
Most libraries are experiencing some increased queuing at circulation desks.
There are several reasons for this. The publicity with the new system is bringing more
people into peninsula public libraries! In addition, the system offers more information
to the staff and user which generates more interaction. While this added information is
helpful to the user, it is making the transactions a bit longer.
As some of the technical details on the system are revised, we will be adding
bar code scanners, something like supermarket scanners, which should speed up the
circulation process. We are shifting staff to busier times as needed. Sundays are still
one of the busiest days of the week. Last Sunday, we served over 800 users in a 4
hour period.
Future enhancements are just around the corner. Although Telecirc (telephone
touch tone renewals, etc.) has been delayed due to a software problem, we are
moving forward with offering dial up access to the system beginning March 20.
Publicity will be forthcoming.
Personnel
Tracy Hammond began her four month maternity leave. She will continue to
-2-
select the fiction and non-fiction materials for the collection during this period via
modem into the Dynix system. Her on-site duties will be shared by the full time, part-
time and on-call staff.
To cover for the loss of our Library Assistant II, Patti Flynn is filling in 18 hours
per week for the next few months to assist with inputting data into OCLC
(cataloging database.) Patti will also assist in setting up an inventory control system
for lost, damaged, missing items, based on the new reporting system now available to
us locally through Dynix.
Reference Services
Internet training is being offered by Peninsula Library System trainers to over
250 staff system-wide. The training will form the basis for online services which will be
available to local libraries via the Internet. Many new products are available through
the Internet gateway.
The final poetry reading was held in January. This marked the end of a long
running series coordinated by Sandy Gleichmann of our Reference staff. Sandy
helped bring poets from the Bay Area and beyond for poetry readings for many years.
Through Sandy's devotion to poetry, we can say that "Poetry Lives" in Burlingame!
Children's Services
Cathy Somerton did a total of 27 programs during January, reaching 570 young
children in Burlingame and Hillsborough. The poetry program presented by Joanne
Ryder was excellent. She spoke to the children about writing poetry, how she became
a poet and writer, the influence of her father who loved nature and showed her the
wonders of nature. She read from her books and answered questions from he
audience. The 100 audience program was the culmination of "Poetry Month," an
annual event sponsored by the Friends of the Library, Burlingame Round Table Pizza,
and HearthSong. Next to the Summer Reading Club, this is our most successful
program!!
Easton Branch Library
Patrons are becoming comfortable with the new online public catalogs at the
Branch library. A few mechanical and technical problems have been smoothed out
thanks to Branch Librarian Lisa Dunseth. The Pre School Story Time continues to be
a great success at the Branch with two sessions now. Lisa is now available to assist
with selecting books for children and parents before, during and after Cathy's
program.
-3-
Upcoming Events:
o President's Day Holiday, Monday, February 20, Closed
o Library Board Meeting, Tuesday, February 21, 4:30 pm
o City Council Meeting, Tuesday, February 21, 7:30 pm (Modulars)
o All Staff Meeting, Wednesday, February 22, 8 am
o CALTAC Meeting (California Trustees Association), February 25, Davis
o Foundation Board Meeting, Thursday, March 9, 4:30 pm
o Library Board Meeting, Tuesday, March 21, 4:30 pm
o Commissioner's Dinner, Friday, March 24, Marriott Hotel
CL.26 -4-
STATISTICS FOR JANUARY 1995
REGISTERED BORROWERS: Total Registered:
Burlingame Adults 19,989
Burlingame Children 4,313
Hillsborough Adults 2,770
Hillsborough Children 1,192
Universal Borrowers 1 ,187
--------------------------------------------------------------------------------------------------------------------
CIRCULATION ACTIVITY: Main Branch
Adult Print Materials(books, periodicals, pamphlets, paperbacks) 22,393 1,182
Children's Print Materials (books, periodicals, pamphlets, paperbacks) 8,058 1,250
Audio Visual Materials(records, cassettes, films, videos, cd's) 5,262 185
TOTALS: 35,713 2,617
Main Total 1995 Circ: 35,713 Main Total 1994 Circ: 34,561 = 3.33% Inc.
Branch Total 1995 Circ: 2,617 Branch Total 1994 Circ: 2,432 = 7.61% Inc.
Grand Total 1995 Circ: 38,330 Grand Total 1994 Circ: 36,993 = 3.62% Inc.
--------------------------------------------------------------------------------------------------------------------
REFERENCE ACTIVITY: Questions Directions
Reference 4,973 1,489
Children's 510 175 ILL Borrowed: 987
Audio-Visual 209 1,045 ILL Lent: 48
Branch 192 41 ILL Total: 1,035
Total: 5,884 2,750
--------------------------------------------------------------------------------------------------------------------
COLLECTIONS: MAIN BRANCH TOTALVOLUMES
VOLUMES/TITLES VOLUMES MAIN & BRANCH
Ad.Non-Fiction 114,835 /107,645 4,695 119,530
Ch.Non-Fiction 19,905 / 18,040 3,485 23,390
YA Non-Fiction 1,820 / 1,660 90 1,910
Ad. Fiction 46,230/ 43,620 4,885 51,115
Ch. Fiction 16,440 / 15,890 5,025 21,465
YA Fiction 2,595 / 2,385 295 2,890
Reference 5,430 / 5.370 190 5,620
Totals: 207,225 /194,610 18,665 225,890
-------------------------------------------------------------------------------------------------------------------------------------------------------
OTHER MATERIALS:
Pamphlets 32,205 Paperbacks 2,800
Maps 1,820 Records 4,500
Cassettes 5,060 Video Tapes 1,365 Compact Discs 1,050
Deposited with the City Treasurer: Main: $2,758.97 Branch: $310.55
Xerox: $�7b0Rent: $1,733.65L
CLSA: $ .00
Donations:$ 30.00 Total: $5,612.17
Estimated User Traffic: 24,531 Daily Average: 818
Children's Programs Held In-Community Room: -0-
MONTHLY R-6-PORT
MJNTH January 1995
OUTREACH ACTIVITIES
1 . V: 1u-,te_r Cn,,dinato
A. H:)urs w-_rke 39
2. Volunteers
A. Nimber o` volunteers 4 + 4 Friends
B. Hours Contribute" 16 + 25
3. Shut-in Patrons---In.ividual Visits
A. Njrt,er o` patrc-s 11 + 30
F. Nj7br- or visits F, 22
C. Ite7,s circulate 151
4. Shut-in Patrons--Institutional Visits
A visits M,terials circulated
A. Ha.ienda 2
B
C, Easter SE215 1 4n
D. Care WEst
E. Marion Convent 120
S, Totals
A. Shut-in patrons 11 + 30
F. Visits made —?�----
C. Items circulated
Comments/Activities
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PENINSULA LIBRARY SYSTEM
SOUTH BAY COOPERATIVE LIBRARY SYSTEM
- — ----
25 Tower Road • San Mateo. California 9,4-402--1000 • -45-3-0-5538 FIX 415-3,+9-5089
MEMORANDUM
DATE: February 8, 1995
TO: System Advisory Board Members
Peninsula Library System and
South Bay Cooperative Library System
cc: Administrative Councils
FROM: Diane Ort" J
SUBJECT: Minutes, Joint SAB meeting, 2/7/95
Enclosed is a copy of the minutes from our meeting yesterday. Since we
had several events scheduled, I thought you might like to see the
information and review it for accuracy before our meeting in June! I am
also enclosing for your information
• a copy of the revised SAB calendar for 1994/95
• flyer announcement for the forum on 4/22/95 (You are welcome to
copy and distribute liberally. Copies are being sent to all the libraries this
week and the rest will be distributed as soon as our mailing list from last
year has been updated.)
• announcement for the legislative breakfast (Pass the information
along as you deem appropriate.)
• copies of three articles which may be of interest to you.
Encls.
PI.S.11ont/WA:(3urkn,gaine • Uait'City • Menl() P:trk Rrll\c()I)d City• San .Mauro City' • S;111 \I:ur()(:()unto'• SMI \altro C:()lnit\'C()n1111UnItC
C,dlegr 0imriit .Sokah pan ham,r(). \8(.7-t.t/entben:MI()untcun M"ww Pal().\Ito• ,;an J()se • '�anw(tiara(:it\'• Sanrt laara COMM' . Siutn%vale
PLS & SBCLS JOINT MEETING
SYSTEM ADVISORY BOARDS
�— February 7, 1995
Menlo Park Library Community Room
MINUTES
Members Present
PLS: Kristine Cannon, Burlingame; Aldora Lee, Menlo Park; Lynne Johnston, Redwood City;
Ernie Scott, San Mateo County;
SBCLS: Shirley Pearson, City of Mountain View; Nancy Olson, Palo Alto; Sue Williams, San Jose;
Lillian Wurzel, Santa Clara City; Barbara Campbell, Santa Clara County; Carol Willis,
Sunnyvale.
Others Attending: Nancy Lewis, San Mateo County; Diane Ortiz, PLS/SBCLS.
Call to order: The meeting was called to order at 4:10 p.m., Kris Cannon presiding.
Approval of agenda: Following welcome and introductions, the agenda was adopted as submitted.
Approval of minutes: The minutes of November 1, 1994 were accepted as presented.
CLSB Certificates Awarded: On behalf of each system SAB Chairs Shirley Pearson and Kris
Cannon accepted the certificates of appreciation and commendation awarded by the California State
Library Board (CLSB). Diane agreed to contact the state in response to an error noted in
nomenclature on each certificate. It was suggested that copies of the certificates be sent to City
Council and County Board members after the corrected certificates are available.
Activities for 1994/95:
1. 1995 Legislative Day, Sacramento: Barbara Campbell reported that CLA has scheduled
Legislative Day Tuesday,May 2, 1995, 8:45 a.m. to 4:00 p.m. Only slight format changes are
planned: Appointment schedules will be posted at the Hyatt where the brief morning session will be
held; "debriefing"is proposed to be in the new California State Library office with a reception
following. It was agreed to reschedule the next regular SAB meeting date for June 13, to avoid
conflict with this important event.
2. 1995 Legislative Breakfast: Carol Willis and Lynne Johnston volunteered to be on the
planning committee for this event. It was agreed that the committee will explore the following
possibilities:
Title/rheme- Restructuring Library Service in Santa Clara County
(creating and implementing a new benefit assessment district)
Speakers- Introduction of Program- Susan Fuller
Panel of representatives for the new JPA, Don Brown, et al.
Location- Stanford Park Hotel, Menlo Park
DatvTime- Saturday, May 20, 1994; 8:30-11:00 AM
Additional suggestions/reminders: be sure the invitations are clear regarding arrival time (8:30
a.m.) and dining time (9:00 a.m.); send a flyer announcement EARLY so that the date will be
reserved on individual calendars and so that local officials can be invited as soon as possible; each
SAB member should invite and sit with one local official
PLS & SBCLS JOINT MEETING SYSTEM ADVISORY BOARDS MEETING
Menlo Park Library Community Room, February 7, 1995
Minutes,Page 2 of 2
3. Joint Projects among Peninsula Library System (PLS), Bay Area Library and Information
System (BALIS) and South Bay Cooperative Library System:
Education Forum: Kris Cannon will work with Diane Ortiz to do preliminary planning for the
educational forum,proposed as follows:
Purpose - Preparation and orientation for CLA Legislative Day, 5/2/95
Sponsors - PLS & SBCLS Advisory Boards
Audience- Boards, Commissions, Friends, Advisors, Special Libraries/SLA,
Leagues of Women Voters,etc. in all three geographic areas &
including BALIS Advisory members
Location- Los Altos Library Community Room
Datelrime- Saturday, April 22, 1995; 9:30-Noon
Additional suggestions/reminders: prepare/distribute background on each legislator, handout on
how to approach your legislator, identify two or three key issues of local interest or need; prepare flyer
immediate; include CMLEA's public relations packet; build on last year's mailing list.
Tri-system Coordination Meeting: It was agreed to invite BALIS Advisory Board members to
join PLS & SBCLS Advisory Boards for a year-end business meeting at Redwood City Library on
Tuesday, June 13, 1995.. Individual Advisory Board meetings would be 4 p.m. to 5 p.m., a tri-system
meeting from 5 p.m. to 6 p.m., and a reception/social time 6 p.m. to 7:30 p.m.; PLS & SBCLS advisory
members would provide light repast.
Commentary: It was noted that activities and date changes should be updated and published in
the meeting and events calendar for 1994/95. Shirley Pearson noted that terms for all SBCLS Advisory
Board members end on the same date; Diane Ortiz agreed to validate the accuracy of listed appointment
dates.
Information Exchange and Agenda Building: Following brief announcements and information
exchange, the members requested that,in addition to the recurring/standard agenda, the following items
be put on PLS and SBCLS Advisory Board agenda for June, 1995: Review Plan of Service, Wrap-up
for 1995 events (Education Forum,Legislative Day and Legislative Breakfast), Preparation for fall
orientation meeting; the tri-system meeting agenda will focus on an information exchange regarding past
and current activities and explore possibilities for future joint projects.
Adjournment: The meeting was adjourned at 6:10 p.m.
Submitted by
Diane Ortiz, Special Projects,PLS & SBCLS
NEXT REGULAR MEETING: Tuesday, June 13, 1995, 4:00 P.M
SOUTH BAY COOPERATIVE
LIBRARY SYSTEM ADVISORY BOARD
MEETING & EVENT CALENDAR
1994/95
1994 July
August Ad hoc Planning Committee meets (Wednesday,August 31)
September
October Joint Meeting with PLS: Orientation and Review Session; Approve
Committee Recommendations (Tuesday, October 4)
November Regular Meeting,includes Legislative Breakfast Planning (Tuesday,
November 1)
Annual CLA Conference
December
1995 January Committee Meetings as needed
February Joint Meeting with PLS (Tuesday,February 7)
March Committee Meetings as needed
April Educational Forum: Orientation &Preparation for Legislative Day
(Saturday, April 22)
Submit Application for SAB Award
Committee meetings as needed
May Legislative Day, Sacramento (Tuesday, May 2)
Legislative Breakfast(Saturday,May 20)
Committee meetings as needed
June Regular Meeting followed by Joint Meeting with PLS and BALIS;
social hour following (Tuesday, June 13)
Committee meetings as needed
Preview Plan of Service, 1995/96
Updated 2/95
PENINSULA LIBRARY SYSTEM ADVISORY BOARD
MEETING & EVENT CALENDAR
1994/95
1994 July
August Ad hoc Planning Committee meets (Wednesday, August 31)
September
October Joint Meeting with SBCLS: Orientation and Review Session; Approve
Committee Recommendations (Tuesday, October 4)
November Regular Meeting,includes Legislative Breakfast Planning (Tuesday,
November 1)
Annual CLA Conference
December
1995 January Committee Meetings as needed
February Joint Meeting with SBCLS (Tuesday, February 7)
March Committee Meetings as needed
April Educational Forum: Orientation &Preparation for Legislative Day
(Saturday, April 22)
Submit Application for SAB Award
Committee meetings as needed
May Legislative Day, Sacramento (Tuesday,May 2)
Legislative Breakfast(Saturday,May 20)
Committee meetings as needed
June Regular Meeting followed by Joint Meeting with SBCLS and BALIS;
social hour following (Tuesday, June 13)
Committee meetings as needed
Preview Plan of Service, 1995/96
Updated 2/95
LIBRARY SUPPORTERS! SAVE THIS DATE!
April 22, 1995 , Saturday
9:30-11:30 a.m.
Los Altos Library Community Room
System Advisory Boards for
South Bay Cooperative Library System and
Peninsula Library System present
Approaching Your Legislator
and other elected o icials
*Ykf
An educational forum and advocacy training workshop
in preparation for the California Library Association's
Legislative Day in Sacramento on May 2nd
Join us! Invite others! Everyone is welcome.
Watch for registration materials available soon
LIBRARY SUPPORTERS! SAVE THIS DATE!
Californian's Say YES To LibrariesHHH!
continued from page I)
California voters strongly acknowledge the important role libraries play in society.-Ninety
-five percent agree that libraries play an essential role in the education of children and 9194,
agree public libraries are essential to the quality of life in their communities.
When asked if there were a measure on the local ballot to raise taxes specifically for library
services, 73% of respondents would pay some amount, with only 23% not supporting any tax
at all (with 4% undecided).
* There is widespread agreement the state has a responsibility to fund local libraries. Eighty-
A Word of Thanks one percent agree the state should ensure adequate funding of local libraries, with only 15% in
to Our Donors: disagreement.
A large majority of respondents think government spends too little on public libraries.
Over 130.people Fifty-nine percent felt state and local government spend too little, with only 2% stating
and 40 Friends Groups government spends too much.
sent tax-deductible
contributions:to fund When told the average government spending on public libraries is about 320 per person
this Statewide Opinion per year and asked what they thought the proper amount should be, about half of the respon-
Poll_The Public Library dents felt it should be more. The amount suggested by those who use the library at least six
Section wishes to thank times a year was about $50, while those who have not used the library suggested on average
the following mafor. $37 per year.
contributors:
Initial challengers About 77% of respondents visited their local library at least once in the last twelve
Regina Minudri and. . months, and 85%of households had at least one use. The typical respondent visited the
_Ursula Meyer for' library 4 times in the last twelve months. Those that stated they do not use libraries say they
putting up $1,000 each_ get their information elsewhere (28%), or have no use for the libraries (25%).
Dixie Adeniran M -
answered this challen a voters generally give two responses to what libraries can do to improve themselves: open
;with her $1,000 contr% more hours (28%), and increase the selection of books and materials (12%).
bution_",
Thanks also to our Those interviewed rated highest services such as summer reading programs for children
and recreational reading for all ages. Other programs for students, children, and seniors were
organizational and
also hi
corporate donors-Baker grated.
hly
and.Taylor Books-, A higher proportion of respondents stated they had used the library for personal research
Brodart Company, than for checking out books for pleasure reading (64% and 57% respectively have done so
California State Library within the last twelve months). Other services used by over one-third of the respondents in
Foundation, California the last twelve months include taking children to the library, reading magazines or newspa-
County Librarians pers, and conducting research for business.
Association, EBSCO
Industries,Inc.,Public About 60% of respondents give public libraries excellent or good ratings, which is rela-
Library Executives of tively comparable to other local agencies such as police and parks and recreation. Libraries
Southern California and were rated more favorable in performance than public schools and streets and sewers, but
Quality Books. lower than the fire department. Political party, ideology, gender, employment, and other
demographic factors had little effect on ratings of libraries.
Next Steps:
Copies of the report may be purchased from CLA office; 315 for members and $25 for non-
CLA members. Profits go to the Public Library Section & California Library Association.
The Public Library Section has decided on a three year project, with the Statewide Public
Opinion Poll as the project for the first year. In 1994-95, the Public Library Section will be
conducting a media awareness campaign to publicize the results of the survey and the plight of
libraries in California.
How can you help?
O Generate local coverage and local stories which will enhance the survey information.
O Donate to CLA/Public Library Section for the media awareness campaign. Send your tax
deductible check, made out to CLA/Public Library Section, to Carol Starr, Benicia Public
Library, 150 E "L" St., Benicia, CA 94510
O Join CLA/Public Library Section and send your ideas and suggestions for future Public
�— Library Section activities to Anne Turner, Public Library Section President, Santa Cruz Public
Library, 22.1 Church St., Santa Cruz, CA 95060-3873.
Carol Starr
Public Library Section
t
Redefining the Library
4t its January meeting the CLA E.eecutive Committee wrestled with implementation of a statement of
"Redeeming the Library"which was prepared by the Committee on Public Policy and.Emerging Issues. We
needed a clear definition of what constitutes basic library service in the context of emerging technologies,so
�. the Executive Committee asked Ken Dowlin, City Librarian of San Francisco Public Library,and Jordan
Scepanski, Director of the University Library at CSU Long Beach to prepare a visionary statement of libraries
and library service in the j iture.
What we asked these men to do was rather vague because the Executive Committee did not wish to pre-
define their analysis or to limit it in any way. A draft of the report was discussed at the:fay assembly
meeting,•Assembly comments were given to Dowlin and Scepanski, who incorporated them and presented the
statement you see below to the Executive Committee in June. Please read this statement carefully and
send your comments to John Kallenberg, Chair of Public Policy and Emerging Issues Committee at
Fresno County Public Library at(209) 488-3I85 or e-mail<jkallenb@class.org>. This policy
statement will be on the agenda for the November meeting of the Assembly.
While the Executive Committee authorized an honorarium for this report,the writers very generously
declined it,asking that we put the funds toward other CLA activities,and the Executive Committee decided
that the funds should be used to further CLA's nascent.Leadership Development project.
Joy Thomas
President
A Statement Prepared for the The Vision
California Library Association
"The vision is that People in an information society cannot
individual in Liberally influenced by: The Electronic live, learn, and work without information
every Doorway Library:Meeting the Information that is organized, accessible, and preserved.
California shall have Needs of the people of New York State. The primary role of publicly funded libraries
access to electronic community, academic, or school-based is
library services as well In order for California to regain its to provide information and knowledge
ry position as an economic, educational, and services to their constituencies. Libraries
as those traditionally intellectual leader in the United States and with electronic networking capacity have
provided." the world all of its citizens must have new opportunities to meet people's infor-
access to information, knowledge, and mation needs. Such capacity is now avail-
recreational reading to meet their learning able in almost every sector of American
and communication needs. It is critical that enterprise—from the White House, where
the information and knowledge resources of staff have access to the most sophisticated
California be networked to expand access technology, to the apartment down the
beyond local publicly-funded institutions street, where a family uses an information
and agencies; it is only through harnessing service accessed through its new microcom-
the extensive resources available in the state puter.
and by providing equitable access to the vast This "universal" networking technology
information available outside its borders will create expanded roles for librarians who
that the state can advance. will organize data, develop navigational
The libraries of California must not only tools, negotiate access to resources for their
provide collections and services to meet clienteles, create electronic resource files for
most of the demands of their communities, their communities, and guide their con-
most of the time; they must serve as the stituents through the expanding world of
local doorway to a global village network. It networked information. Even many of
is time to create a California Electronic those who already have access to such
Village Library Network. technology need the help of librarians in
A library in the California Electronic using online services. As electronic data
Village will use computer and telecommuni- sources become commonplace, identifica-
cations technology, the full range of historic tion, organization, retrieval, and evaluation
library resources, and skilled librarians and of information will be ever more important
other information specialists to meet the and more valued. Librarians will be called
library and information needs of business, upon to gather data, apply their biblio-
government, and people of all ages, back- graphic expertise in "cataloging" of network
grounds, interests, and abilities extending resources, interpret inquiries, determine
services into homes, workplaces, and other what is relevant, and teach others how to
locations; facilitating use by those with access and critically assess information.
disabilities; providing powerful new ways of They will be essential to the effective
accessing, assembling, evaluating, and using functioning of the electronic village.
information and knowledge; and collaborat-
in; with others to increase the effectiveness
of the library in provision of service. (continued on Paye 9)
Z-4
Restructuring Task Force Update
The Joint Task Force for Restructuring California Public Libraries established by CLA, and
including the League of California Cities, the California State Association of Counties (CSAC),
and CALTAC, met in June,July and September and will meet again on October 13-14 in San
Diego and December 1 in Sacramento.
L In July's meeting, the Joint Task Force heard from State Librarian Gary Strong regarding
the current status of California's public libraries. He challenged the group to be creative and
collaborative in developing long-term solutions to the funding and governance problems r „
facing them. Sue North, Project Director for the California Citizens Budget Commission also ^ ;
spoke to the Joint Task Force and highlighted the state's fiscal decline over the last several
years. North keenly described the challenges facing the state in recovering its financial health
and was not optimistic about a successful recovery. Beverley Simmons
Task Force Director
Introduced at the meeting was Regina Minudri, who will develop a media relations
program, and work with members of the Joint Task Force to bring public library issues to the
attention of local media. One of the key information sources for the initial contacts will be CLA Task Force
the data from the CLA Public Library Section's recent poll of voters. Members
The Joint Task Force established a research agenda that includes 16 different areas of
study. Copies of the agenda can be obtained by requesting them from the Project Director Dixie Adeniran
(Fax requests to (415) 585-9509). Ventura County
Joint Task Force members will report to the membership on Monday, November 14th, at
10:00 am during the annual conference. Billie Dancy
Beverley Simmons South San Francisco
Project Director
Linda Elliott
Palos Verdes
Some Thoughts Anne Marie Gold
Contra Costa County
on Restructuring California Public Libraries
Martin Gomez
Since 1978, the crisis in California public library funding has grown from isolated infec
Oakland
�. tion to raging epidemic. Recent successful library funding elections are encouraging signs, but Cliff Lange
many public libraries in our state remain in critical condition. A more comprehensive and Carlsbad
long-term cure is needed.
Even before Prop. 13, public library funding levels throughout California and nationwide Dallas Shaffer
show public libraries at or near the top of all governmental services, with preferred per capita Monterey
funding levels (even among non-users) at more than double the current per capita levels in
California. Why is it that decision-makers only put public libraries first in line when it's time For a complete roster of
to cut budgets? Perhaps it's time to take our case to the people in a statewide election, which all task force members contact
could be won with a simple not super majority. the CLA office.
California's economy is in shambles for many reasons. I believe it's not just due to
defense industry cutbacks, government red-tape, and/or (allegedly) high taxes. Proposition
13 and other barriers to good government are rapidly destroying the governmental infra-
structure necessary for businesses to survive in our state. Strong public libraries are an
indispensable ingredient in any economic turnaround, as are schools and other programs
such as adult literacy and affordable childcare. Stealing finite resources from positive social
programs in order to build the largest penal colony on Earth is insane.
We must consider public library funding in three phases: sustain, diversify, and increase.
• Get angry and get active.
• Forget consensus and look for bold leadership.
• Work with the politicians, but depend on the people.
• Market the treasures of our public libraries to California's senior citizens.
• Forge partnerships with businesses. Businesses cannot exist without employees and
customers who can read, write, and in this day and age are committed to lifelong
learning.
• Consider designing value-added contracts to serve K-12 schools. Lord knows, there is
market niche out there of humongous proportions.
• Reach out to our diverse residents and get them to vote for strong public libraries.
• Research what works elsewhere (Washington: multicounty, regional libraries; Ohio: a fixed
percentage of the state income tax going to all public libraries, no strings attached).
The time for dithering is long past; carpe diem.
_ Brian A. Revnolds
San Luis Obispo City-County Library
PFNIN -SUL ,N
COv1N/1UNITY
FOU N DATION
February 1, 1995
Al Escoffier
Burlingame Public Library
480 Primrose
Burlingame, CA 94010
Dear Mr. Escoffier:
As we begin a new year, I'd like to thar-ik you again for your
work in our community and your philanthropic partnership with
the Foundation. I'm pleased to forward your fund statement for DIRECTORS
the final quarter of 1994. Hon. Thomas M.Jenkins,Chair
Thomas E. Bailard
As you know, the Foundation celebrated its thirtieth Hugh C. Burroughs
anniversary in 1994, and we capitalized on the celebration by T.Jack Foster,Jr.
Albert) Horn,Ery.
working to increase our visibility in the community. Generous Charles B.Johnson
donors responded from throughout the Peninsula, contributing Robert C. Kirkwood
over $10 million to the Foundation. Excluding the exceptional Karen Van Hoesen Olson
�- year in 1989, when an anonymous donor granted $25 million to John l'Renshaw
the Foundation, this was our best year ever! Gordon Russell
William Wilson III
I'd like to let you know about a change in the tax law Rosemary Young
effective January 1st. Gifts of appreciated stock can no longer be
deducted at full market value when contributed to arp ivate EXECUTIVE DIRECTOR
foundation. However, such gifts are still fully deductible when Sterling K.Speirn
contributed to a community foundation. Our Winter issue of
Update, due out in late February, will have a detailed article
regarding this change in the tax code. In the meantime, please call
me with any questions—we're monitoring this situation closely.
Again, you have my sincere thanks for your participation
and support. I look forward to continuing our work together in
1995.
Sincerely,
Sterling K.-Speirn
Executive Director
TEL. (415) 358-9369 FAX. (415) 358-9817
1700 SOUTH EL CAMINO) REAL, NO. 300, SAN MATEO, CALIFORNIA 94402 - 3049
PENINSULA COMMUNITY FOUNDATION DDUN
01/31/95
Roger & Jean Hunt Duncan
F U N D B A L A N C E
For the period 10/01/1994 through 12/31/1994 inclusive .
BEGINNING FUND BALANCE (as of 10/01/1994 ) : $ 564 , 055 . 89
STATEMENT OF ACTIVITY:
INFLOWS
Revenues
Interest & Dividends 5 , 237 . 90
Gains (Losses ) , Realized 2 , 552 . 15-
Gains (Losses) , Unrealized 7, 693 . 58-
Contributions 0 . 00
Other 0 . 00
Interfund Grants Received 0 . 00
OUTFLOWS
Administrative Fees 705 . 07-
Other Expenses 0 . 00
Interfund Grants Awarded 0 . 00
Grants Awarded 0 . 00
--------------
--------------
Total Activity: 5, 712 . 90-
---------------
---------------
ENDING FUND BALANCE (as of 12/31/1994 ) : $ 558 , 342 . 99
JAN-31-199 _ -�:. =• i.. _ .=�,�,�: ._:'!S _ BPL
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rY ✓i, �Ils:7iRNl�fFFd, :.A !XMf4 - (916) 443-21M - FAX (91" 4484M
TCZ+: iM_.i NOWSM AZ'iD ALL COOPFRt TWE LERLAKY SYSTM"
FROM bl ike DMOn, Lobbyk
DdfQ labhViist
Rl~r NEWS FROM TIDE CAMOL
RcgnblIQm Curt Pringle Sad Democrat Rid=rd;fit rag an jtzasry 25 to comoete
tht fust pvrtson:of the po7Rerat'ing=odol,as they tools toms omusing key
C@ttl1S1FCtm tnr dmr respmtivc partics, 11ace Republicans were 4uw-k to select their
d6urumn within only Maass srhve the Rat-Pringle proposol was Vpraved by Awan2bly
finders T Brulte and Wylie Brown. Gmversety, the Democrats wave sappondly at
tach athees throe" for dfrys a9 a remit of ling&ova'the Speaker's hmnirw ZM
some rtecactbm' seniority P69iag a mbantW rvic in for elir choices. Otdy yrs
w the Democr=c Leedenkup released iu decision regarding thar rw
for eonmmhtce Chain_ They xre ac "lug
_ T6 yrs wM Chair the following rammitums(note the Chair's name in
parcutheala� Budgot (John Vameoneellos� CAas� Prometion, Gavernuuntal
Efficiency and Ecoao=c Devclop neat Gackie Speice),Edu4mdcv (De&Apert),
Governntestn OTpnizatiun (Paul I.amhar H4*r E&=fm(Margue ire Archie-
Hudxou), Housing and Community Dcvr1opmear (Dari H=uw),JuX= cy (Phil
I Vj, iahor rill Fmploymc-m(Wally Enoa}, Xw ^ Resources (D ron Shcx)�
Revenuc and'Taxation (juan is McDonald}, Rules(John Biu for Brow4
Trangmroirl ns ward. K"4 AUJ Waw, Pa.J. 4MI WH411L(Dom Corte.
Ile Republicans wM Chair the following cnmmittees (now the Clzaies nuw in
P==C=): A.griadm:re (Trm Harvey),Appropri dew(Cart Pnnglc) Daaticing a
Finance CTed Wc=ciand},Elections,Reappoxtiammunt and Conaw doral
Amcud to (Bruce Mdtersaa) Eavironmrnral Safer4 and Taxim(Bennie Ricbomr
Health, (Davis AU=),Human baTi es (Brett Gnw1und), h manes(Da Snow1m),
Local Gavcrnmcnt (Richard Fuingy Pubic Eutpl)yees, Xcdn ax a, and Social
Seenr#ty (I•'lovarrl KAoog#n)6'Public Safety(Paula Bolaud),Televising the AssmmiAy,.
(Tom Voodxr UtiFitia *ad Gommercc (Mickey Camoy�
"I tIIa dw= wW nocke the abw=of the Was =d Mmes Caffurtit i= and the
creation of two new sOm141Ittws: the ApprolmaUam CortmutUe aad the Budget
CosamiMm These•two new committcca will rcpi=the Ways and News Mose
TAN-31-1935 1^=1-- FROM PENINSILA LIBRARY SYSTE`'E TO EPL
81131/9E 38:11:84 -> 415 349 5889 Peninseia
i JAM-31-95 7UE 17.09 MOHML DILLON & Assoc FAX NO, 916-44a-,%nS �2
which previously handled aU bills with any fecal pct, as anti as tht Gapernor's
Budget, The new Assembly committce sf ixWre xiow snore almm y p#nUetg thAt of the
Senate.
L= Sveek, Semwr�&AO of kc phoned to infoua us that the libray bond WU for tete
1995 scsaion h=finally lOM*"igned as Off dd bill auraber. Senaor'_M mics will carry
SR'194,swlti&we'll be co orad by Senawr K81cy-and Assemblywannn DMede
Alpert. Ilic bill is An i[wr to the two librate'band bibs dared Inst moa by
Sena#w Marks sad AmemWywomn Alpert. 5p=fically the bill would taact the
public Library LeaFnwg=d Lmu9 Expnsm Act of 1946 which w*Wd wthorize
the ii jmwc of$35o fou in stats general obUgad=beads, n-bill,if Pa"d by
the lgolatum would be placed an the November 5, 196 ballot..
TOTAL P.03
UBURLINGAME
December 21, 1994
TO: Dennis Argyres ity Manager
FROM: Al Escoffie ity Librarian
RE: 1995 New Year's Resolutions
1. Develop an appropriate budget to offer quality library services during the first year
of operation in temporary quarters.
2. Complete temporary quarters planning including: facility and operational needs,
space planning, service levels, study space, available collections.
3. Develop a plan for the move of books, as well as furniture and equipment, to
temporary quarters and storage.
4. Complete implementation of Dynix integrated automated system, including
installation and training for new public functions: "Kid's Catalog," Internet, touch-tone
phone renewals, etc., and new staff functions including the installation of acquisitions
and serials modules.
5. Revise the Branch plan of service for use of the branch during main library
reconstruction.
6. Move toward more self service for library users, including a review of self-check-
out and revision of the date due process to free up staff for more direct user
assistance.
7. Complete review and weeding of all library collections in preparation for the
move and potential storage of parts of the collection.
8. Implement temporary quarters public relations plan for staff and public.
9. Review staffing needs for temporary quarters operational phase, while planning
for future staffing needs in the new building.
10. Continue to work with the newly formed Burlingame Library Foundation on
enhanced fund development. Resolutions.1 995A
480 Primrose Road • Burlingame. CA 94010-4083 • (415) 342-1038 • Fax (415) 342-1948
1994 New Year's Resolutions
City Librarian's Office
- Year End Review
1 . Coordinate planning of the main library renovation: complete schematic design
(including design model) monitor architect selection process, begin design
development phase, review funding options for project. Schematic Design complete,
architect selected, Design Development and funding plans underway.
2. Develop Temporary Quarters Plan including: facility and operational needs
during construction, temporary operations site, move plan. Modular structure
alternative chosen, vendors interviewed, RFP issued, vendor selection pending.
3. Implement Dynix integrated automated system to upgrade present system: install
system, train staff, develop public access materials. Training, implementation
completed.
4. Review all collections in preparation for library move at main and branch library.
Review and weeding of all collections nearly complete, to continue to move date.
5. Complete study of retention, format and document delivery of periodical
information. Long term Periodical study complete; Document delivery under study.
6. Study community needs and develop guidelines for collection development
resources to serve the changing demographics of the community. Postponed.
7. Implement appropriate CD Rom technology to provide up-to-date public
information and reference services. 3 workstations with 7 new products installed.
8. Review and update Emergency and Disaster plans. Update completed.
9. Keep public informed of the progress of the library building renovation. Public
relations master plan completed.
10. Consolidate computer materials, hardware and supplies for greater efficiency.
Computer hardware, software inventoried, reviewed, replaced.
11. Work with the Library Board on enhanced fund dev lopment. Established the 12
member Burlingame Library Foundation.
Alfrd H. Escoffi
Resolutions.1995 City Librarian
We �Ielcome Your Comments -
I he Burlingame Public Library serves all members of the communityby providing and promoting f re and equal access to resources and te ty
information in a professional, welcoming environment.
l L q
In support of this mission, we strive to provide quality library collections,
along with courteous and efficient service to our users. We encourage your
comments, so that we may continue to provide you with the best library (1 ;�°��- / - /G,,—
service possible.--- - ! eye
�17
Y dime Q� set-e,�C- /2 may, el
Il you would like a response,please leave your name and address below: '44
"ale
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City Librarian O Cv'�-mss-c( r BURUNGAME
Burlin a►ne Public Libt�ry I T 1
480 Primrose Road dt
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Burlingame, CA 94010
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G.
January 17, 1994
Sterling Speirn, Executive Director
Distribution Committee
Peninsula Community Foundation
1700 South EI Camino Real
San Mateo, CA 94402-3049
Dear Sterling:
This letter is a request for additional start up funds for the Burlingame Library
Foundation. The purpose of the foundation is to strengthen public library service by
providing materials and services not feasible with existing public funds. The
foundation is intended to serve as a catalyst for attracting private funding and the
building of an endowment for the future benefit of the library. We are requesting
$ 7,000 from the Duncan Trust Fund for this purpose.
Background
During the past six months, the Burlingame Library Foundation has evolved to a
12 member Board of Directors representing a variety of areas of the community.
Board members include: Mary Herman, President (Library Trustee); Marjorie Bolton,
Vice President (former Peninsula Community Foundation President); Kristine Cannon,
Secretary (Library Trustee); Carol Mink, Treasurer (former Library Trustee); Loretta
Blevins (State Farm Insurance); David V. Campbell (Burlingame Bank and Trust);
David Carr (Carr, McClellan); Sheri Galvin (Library Friends President); Don Roberts
(Attorney); John Root (Manager, San Mateo County Expo Center); Lailee Van Dillen
(Author,Television interviewer); Robert Welch (Principal, Burlingame Intermediate
School).
Council Resolution
In December 1994, the Foundation Board requested and received a resolution
from the Burlingame City Council supporting their development and noting that funds
raised were to supplement, not supplant city funds.
Also in December the Board adopted their mission statement: "The mission of
the foundation is to solicit financial support for a growing place of learning."
-1-
480 Primrose Road - Burlingame, CA 94010-4083 - (415) 342-1038 - Fax (415) 342-1948
This Board meets monthly, with a committee structure which allows for several
additional meetings per month. The Board has written and adopted Bylaws and
Articles of Incorporation and filed the documents with the state. In addition, they have
hired an artist to create a brochure, logo and stationary design for the foundation.
The Board has also hired fund development consultant Jim Bower to consult
with the Board. Jim comes to Burlingame with successful foundation experience in
Monterey and Solano Counties. Jim will be presenting a Board Development
seminar in February to assist the Board members in the fund raising process.
Start Up Funds
This request for additional start-up funds is expected to carry the Foundation
through May of this year, at which time, sufficient funds should be raised to make the
foundation self-sufficient.
Our Board feels that the use of the Duncan Funds for this purpose is especially
appropriate, since the Fund itself represents a generous donation by Roger and Jean
Hunt Duncan.
We appreciate your review of our request and will be happy to provide any
additional information you may require.
Sincerely,
-.&+ g4"e�— �
Shirley Robertson
President, Library Board of Trustees
SR/ahe -2-
Duncan.Request.2
BURLINGAME
61/
TO: Library Board of Trustees
FROM: City Librarian
RE: Staff and Volunteer Recognition Accounts
Attached is a request to replenish the Staff and Volunteer Recognition
accounts. These monies have been supplied by the Trustee's Special Fund for a
number of years. Judy has offered some background these accounts on the attached
page. The purpose of the funds and amounts requested follow:
o Staff Recognition is used for staff meetings and other events which honor
staff, including a remembrance for staff who are hospitalized or experience a death in
the family. Amount Requested: $ 580.38
o Volunteer Recognition is used to honor our volunteers, sometimes at a
special lunch event, sometimes individually. Amount Requested: $ 243.99
Total Requested: $ 824.37
480 Primrose Road • Burlingame, CA 94010-4083 • (415) 342-1038 • Fax (415) 342-1948
To: Library Board of Trustees
From: Library Secretary
Re: Staff & Volunteer Recognition Accounts
Date: February 14th, 1995
This is a request to the Library Trustees to replenish the Staff Recognition and
Volunteer Recognition accounts.
The Staff Recognition account has a balance of $69.62 as of 2/14/95. The
maximum amount that is usually replenished is $650.00, therefore, I am requesting
$580.38 to bring the account back to $650.00.
The last time this account was replenished was in October of 1992.
The Volunteer Recognition account has a balance of $206.01 as of 2/14/95.
The maximum amount that is usually replenished is $450.00, therefore, I am
requesting $243.99 to bring the account back to $450.00.
The last time this account was replenished was also in October of 1992.
Thank you for your consideration.
JG/
PUBLIC RELATIONS PLAN
for
NEW LIBRARY BUILDING
Developed by Library Public Relations Committee
December 1994
The goal of the plan is to promote positive community awareness during the new
library building project. It is divided into two phases. Phase 1 focuses on the
relocation to temporary quarters and the move to the new facility. Phase 2 outlines a
broader PR campaign designed to keep the public informed of progress toward a new
building.
PHASE 1: TEMPORARY QUARTERS - Community
Activity #1: Annual Report. Include temporary quarters information in 93-
94 annual report.
Target Date: December 1994
Responsibility: Al
Activity #2: Book Sales. Use book sales and silent auctions as
promotional opportunities.
Target Date: As scheduled by Friends
Responsibility: Friends/PR Committee
Activity #3: Schools. Notify local schools (teachers/administrators) of
temporary quarters location, hours, and available services. Use
reverse of June children's calendar for letter to parents.
Target Date: May 95 (for June 95 Calendar)
Responsibility: Al (letter to schools); Nancy (calendar)
Activity #4: Press Releases. Write press releases to Boutique & Villager
and San Mateo Times announcing temporary quarters location,
hours, and services.
Target Date: May/June 95
Responsibility: PR Committee
-1-
Activity #5: Post cards. Notify Burlingame residents of temporary quarters
location and hours. Send out bulk rate postcards, using mailing
labels from City Hall Water Department if possible. Postcards will
contain slogan and graphic.
Target Date: May/June 95
Responsibility: Postcard text and design: PR Committee; Bulk mailing rate
(Friends): Judy; Water Dept. mailing labels: Judy/AI
Activity #6: Paid Advertisement. Place paid advertisement in Boutique &
Villager. Use text and design developed for postcard.
Target Date: May/June 95
Responsibility: PR Committee
Activity #7: Press Releases. Submit articles on a regular basis to Boutique
& Villager for publication. Possible topics include: Easton Branch
hours and services, contractor chosen for building project, and a
human interest story (probably following move). Contractor Story:
following selection; Easton Story highlighting service levels.
Target Date: May/June 95
Other ideas?
Responsibility: PR Committee
Activity #8: Book Marks. Produce and distribute temporary quarter
bookmarks. Use selected text and design. Distribute bookmarks
at Branch and Main.
Target Date: May/June 95
Responsibility: PR Committee
Activity #9: Posters. Produce posters announcing temporary quarters
location and hours (include map). Use selected text and design.
Distribute to various locations within the community (City Hall,
schools, Recreation Department, businesses).
Target Date: May/June 95
Responsibility: PR Committee
-2-
Activity #10: Cable TV. Use selected text and design from printed materials
to alert Burlingame Cable users.
Target Date: May/June 95
Responsibility: PR Committee
Activity #11: Peninsula Library System. Notify other libraries of temporary
quarters location & hours.
Target Date: May/June 95
Responsibility: Al
Activity #12: Banners and flags. Banners to be used at construction site,
temporary quarters and branch. Develop signage for temporary
quarters.
Target Date: May/June 95
Responsibility: PR Committee
Activity #13: Library Events. Publish temporary quarters information in
Library Events.
Target Date: May 95 (for June 95 issue)
Responsibility: PR Committee
Activity #14: Recorded Phone Message. Update recorded telephone
message with temporary quarters information.
Target Date: June 95
Responsibility: PR Committee (Judy)
Activity #15: Map to Library. Develop directions to temporary quarters:
map and written directions; `footprints"or trail markers.
Target Date: July 95
Activity #16: Project Timeline. Develop a project Timeline, along with
drawings for public display at temporary quarters site.
Target Dater July 95
_ Responsibility: PR Committee
-3-
�•
1
��
1
PHASE 2- NEW LIBRARY BUILDING CAMPAIGN
Activity # 1 Milestones. Recognize/celebrate major project milestones,
including ground breaking, topping out, and dedication.
Activity # 2 Fundraising. Plan and implement fund raising activities in
conjunction with Library Foundation.
Activity # 3 Donor Recognition. Plan and implement donor recognition
program(s) (for example personalized tiles, glass etchings).
Activity # 4 Tours. Conduct tours of new building.
Activity # 5 Mystery Party Fund raiser. Assist trustees in planning and
implementing "Library Mystery Party"
Activity # 6 Press Releases. Submit publicity to local newspapers.
Activity #7 Video Tape. Videotape construction project.
Activity # 8 Norberg Gallery. Consider placing a "Norberg Gallery" in the
new library to highlight Norberg's works.
Activity # 9 Photographic Documentation. Arrange to have the library
building professionally photographed before and after
reconstruction.
Activity #10 Dedication. Design "Opening Day" banner.
-4-
PHASE 1: TEMPORARY QUARTERS - Staff
Activity #1: Slogan. Develop slogan and accompanying graphic to be used
for public relations materials (flyers, announcements, banners,
T-shirts, caps, etc.)
Target Date: October 94
Responsibility: PR Committee
Activity#2: Newsletter. Create new column in staff newsletter, "On the
Move'; to highlight all temporary quarters information.
Target Date: October 94
Responsibility: Tracy
Activity #3: Raffles. Hold raffles at staff meetings to boost staff morale. Tie in
to building project ("attic sale').
Target Date: October 94
Responsibility: PR Committee
Activity #4: Project Milestones. Recognize project milestones, including:
- temporary quarters site announcement (October 94)
- temporary quarters walk-thru (April 95)
- phased move to temporary quarters (July 95)
- closing of library building
- topping -out ceremony
Target Date: Dependent on milestone
Responsibility: PR Committee
Activity #5: Staff Meetings. Hold frequent staff meetings (monthly or as
needed) to provide information and maintain morale.Schedule
days & times for alternate meetings to reach the maximum number
of staff. Invite on-call staff to attend.
Target date: January 95 (ongoing)
Responsibility: Al
''1
''\
Activity #6: Bulletin Board. Set up and maintain bulletin board in central
location for posting temporary quarters and new library building
information & announcements.
Target Date: January 95
Responsibility: Set up - PR Committee
Maintenance - Administration/PR Committee
Activity #7: Staff Briefing. Brief staff members on an individual basis on
how the relocation to temporary quarters will affect them (time
permitting)
Target Date: January/February/March 95
Responsibility: AI/Division Supervisors
Activity #8: T-Shirts. Design and order T-shirts and/or caps for staff using
slogan and graphic.
Target Date: May 95
Responsibility: PR Committee
Activity #9: Move. Provide refreshments to staff during phases of actual
move to temporary quarters.
Target Date: July 95
Responsibility: PR Committee, Division Supervisors
-6-
w