HomeMy WebLinkAboutReso - CC - 054-1998RESOLUTION NO. 54-98
RESOLUTION OF THE CITY COUNCIL OF THE CITY OF
BURLINGAME ESTABLISHING 1998-1999 ASSESSMENTS
FOR THE BROADWAY AREA BUSINESS IMPROVEMENT DISTRICT
WHEREAS, pursuant to California Streets and Highways Code Section 36500 et sea., the
Broadway Area Business Improvement District has been established for the purpose of promoting
economic revitalization and physical maintenance of said business districts; and
WHEREAS, the Broadway Area Business Improvement District Advisory Board has
requested the Burlingame City Council to establish 1998-1999 assessments for the improvement
district; and
WHEREAS, on April 6, 1998, the City Council received and approved the annual report of
the Broadway Area Business Improvement District Advisory Board; and
WHEREAS, public hearings on the proposed assessments were duly noticed for May 4 and
June 1, 1998, at 7:00 p.m. before the City Council of the City of Burlingame, at the Council's
Chambers at 501 Primrose Road, Burlingame, as required by State law; and
WHEREAS, at the public hearings held at that place and times, the City Council received and
considered all oral and written testimony from all interested persons; and
WHEREAS, it appears that the current assessments should continue so that improvements
and programs may continue in the District, and the activities and improvements are without
substantial change from those previously established for the District.
NOW, THEREFORE, the City of Burlingame does hereby resolve, determine, and find as
follows:
1. Written protests to assessments, improvements or activities were not received at those
public hearings that constituted a majority as defined in Government Code sections 36500 and
following..
2. The City Council does hereby levy an assessment for the 1998-1999 fiscal year on
businesses in the District as described in City of Burlingame Ordinance No. 1461, to pay for
improvements and activities of the District.
3. The types of improvements and activities to be funded by the levy of assessments on
businesses in the District are set forth in Exhibit "A", incorporated herein by reference.
4. The method and basis for levying the assessments on all businesses within the District
are set forth in Exhibit "B", incorporated herein by reference.
5. New businesses shall not be exempt from
I, JUDITH A. MALFATTI, City Clerk of the City of Burlingame do hereby certify
that the foregoing Resolution was introduced at a regular meeting of the City Council on the 1 s t
— day of JUNE 1998 and was adopted thereafter by the following vote:
AYES: COUNCILMEMBERS:
NOES: COUNCILMEMBERS:
ABSENT: COUNCILMEMBERS:
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GALLIGAN,
NONE
NONE
JANNEY, KNIGHT, O'MAHONY, SPINELLI
F)
TYPES OF IMPROVEMENTS AND ACTIVITIES PROPOSED TO BE FUNDED
BY THE LEVY OF ASSESSMENTS
1) Streetscape Beautification, Seasonal Decorations, and Public Arts Programs
a. Erect a district sign on El Camino Real
b. Place kiosks for posting local events, public information, local business
information, and for relocation of newspaper racks.
C. Place benches along Broadway.
d. Seasonal street plantings of flowers.
e. Seasonal flags and banners and relocation of City signs.
f. Sidewalk enhancement and maintenance.
2) Business Recruitment and Retention
a. Shopper preference survey to determine most desired new businesses.
b. Develop strategy to fill commercial vacancies.
C. Small business assistance workshops.
3) Parking
a. Create more effective directional signage to lots.
b. Sponsor parking maps and/or directories.
C. Annual contribution to parking facility development and maintenance fund.
4) Commercial Marketing, Public Relations, and Advertising
a. Create cable TV and radio spots.
b. Produce seasonal direct mail pieces.
C. Organize special events throughout the year.
5) Shuttle
Establish a people mover system between the area and the hotel district, to be funded on a
cooperative cost sharing basis.
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EXHIBIT B
BROADWAY AREA BUSINESS IMPROVEMENT DISTRICT
ASSESSMENT BASIS*
BUSINESS TYPE
RETAIL &
RESTAURANT
SERVICE
PROFESSIONAL
FINANCIAL
NO. OF STAFF'* ANNUAL ASSESSMENT
4+
----------------------
$450
-----------------------------
1 - 3
$300
3+
$250
1-2
$150
3+
----------------------
$200
-----------------------------
1 - 2
$150
NA
$500
* ----- Amount shown is annual total
* * --- Staff means any persons working (full time or full time
equivalency) including owners, partners, managers,
employees, family members, etc.
Business Definitions (Burlingame Municipal Code § 6.52.010):
Retail ❑ Businesses that buy and resell goods. Examples are clothing stores, shoe
stores, office supplies, etc.
Restaurant ❑ Selling prepared food and drink.
Service ❑ Businesses that sell services. Examples are beauty and barber shops, repair
shops that do not sell goods, contractors, auto shops, etc.
Professional ❑ Includes engineering firms, architects, attorneys, dentists, optometrists,
physicians, realtors, insurance offices, etc.
Financial ❑ Banks, savings and loans, household finance companies, etc.
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